Group Director Branding and Communications – Corporate Office
WHARF HOTELS MANAGEMENT LIMITEDTsimshatsuiUpdate time: September 25,2020
Job Description

We have an opportunity to make a difference in your career. We invite applications for the position of:

Group Director Branding and Communications – Corporate Office

Headquartered in Hong Kong, Wharf Hotels is the hotel management company for Niccolo and Marco Polo Hotels. The expanding hotel group is seeking a Group Director Branding and Communications with solid experience in driving brand awareness at the Corporate Office in Hong Kong. Assisting the Vice President Sales and Marketing, the Associate will be responsible for the branding and communications function at Wharf Hotels.

Your Skills: 

  • Develops and guards the identity and promise of the brand across all channels.  
  • Designs and executes measurable brand and communications strategies to meet business goals.
  • Builds advertisement plan, media plan, branding initiatives and budget for Corporate Office to enhance brand awareness.
  • Ensures that through-the-line advertising, trade channel communications, point-of sale materials, direct mail, marketing materials, marketing activities are always consistent with the company brands and its brand values.
  • Writes corporate news materials to media, guests, government officials, travel partners, and other parties to keep them informed of the company’s news updates.
  • Plans and monitors the engagement with mass and social media on a regular basis to build, maintain and manage the reputation of the company’s brands and its leadership.
  • Supports the implementation of distribution and e-marketing strategies to maximize online initiatives and publicity.
  • Participates in the budget planning, content development and execution of online marketing campaigns and related success measurements.
  • Builds strong relationships with VIP guests, influencers, and press as needed, to ensure that they are well aware of the company and any news that the company would like to release.

You are:

  • B.S. degree or equivalent in Communications, Public Relations, Journalism, or related field from a recognized institution.
  • At least 6 years of experience in branding development and public relations.
  • Having excellent command of written and spoken English is essential. Knowledge of Mandarin and Cantonese is preferred.
  • Demonstrating ability to think strategically, think conceptually, executive effectively, work under constant deadline pressure and manage multiple projects.
  • Proven experience leading, driving and measuring virtual teams towards common goals.
  • Mature, committed, self-motivated and responsible with good working attitude.
  • Having experience working with senior executives in a fast-paced and high-pressure environment.

We offer excellent career development opportunities. If you are interested in the position, please apply with your full resume and expected salary to the link below. Only shortlisted candidates will be contacted. 

To learn more about Wharf Hotels, please visit our website www.wharfhotels.com.

Equal opportunities are extended to all candidates and the information provided will be used for the consideration of your application in the hotel group. All personal data collected will be for recruitment purposes only. If you do not hear from us within six weeks of your application, you may consider your application unsuccessful at which time your personal data will be deleted accordingly. 

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