We have an opportunity to make a difference in your career. We invite applications for the position of:

Group Director Digital Marketing – Corporate Office

Headquartered in Hong Kong, Wharf Hotels is the hotel management company for Niccolo and Marco Polo Hotels.  The expanding hotel group is seeking a Group Director Digital Marketing with solid digital marketing experience at the Corporate Office in Hong Kong. Assisting Vice President Sales and Marketing, the Associate will be responsible for the digital marketing function at Wharf Hotels.

Your Skills:

• Implements distribution and e-marketing strategies to maximize online initiatives and to increase online (Brand and Internet-based) revenue.
• Represents Wharf Hotels in discussions and workstreams to improve relevance in online channels
• Manages the development workflow for e-platforms and assets (landing pages, e-newsletters, interactive tools and banner ads) that support the overall global objective to increase online revenue contribution.
• Participates in the budget planning, content development and execution of online marketing campaigns and related success measurements.
• Supports and collaborates with various departmental disciplines in brand Marketing and CRM/Loyalty to ensure the alignment of business strategies that utilizing e-marketing channels for promotional and transactional purposes.
• Proactively manages and executes e-marketing strategies, including GOS marketing, paid and natural search engine marketing tactics and ensure maximum ROI is achieved
• Researches and identifies new potential regional partnerships to continually enhance the value proposition to our stakeholders.
• Tracks key performance indicators and regularly communicate with stakeholders on progress toward established goals.
• Builds and maintains effective relationships with stakeholders, hotels, corporate and regional offices, IT partners, external agencies and vendors.

You are:

• B.S. degree or equivalent in eCommerce, marketing or related discipline from a recognized institution.
• At least 6 years of experience in marketing; internet marketing experience is a plus.
• Having excellent command of written and spoken English is essential. Knowledge of Mandarin and Cantonese is preferred.
• Familiar with Web publishing processes and procedures.
• Familiar with content management systems or web authorizing tools and online tracking software (Omniture preferred).
• Strong communication, interpersonal and presentation skills.
• Demonstrating the ability to write executive level business presentations.
• Having experience working with senior executives in a fast-paced and high-pressure environment.
• Detail-oriented, strong analytical, project management and verbal and written communication skills.

We offer excellent career development opportunities. If you are interested in the position, please apply with your full resume and expected salary to the link below. Only shortlisted candidates will be contacted. 

To learn more about Wharf Hotels, please visit our website www.wharfhotels.com.

Equal opportunities are extended to all candidates and the information provided will be used for the consideration of your application in the hotel group. All personal data collected will be for recruitment purposes only. If you do not hear from us within six weeks of your application, you may consider your application unsuccessful at which time your personal data will be deleted accordingly.