Client is famous british K12 Education Group, has more than 60 campus all around world. Client starts education business in China more than 20 years before. In recent years, mainly developing K12 Bilingual schools in Chinese Market.

Client all ready have flagship bilingual campus in Shanghai and has very strong brand value within the market.

This position is a member of the Education Group Senior leadership team and acts as strategic and operational leader in launching new bilingual schools across the region and driving admissions, marketing and communications in our existing portfolio of bilingual schools in China.

This position is responsible for leading, developing and implementing the growth strategy that ensures continual attraction, enrolment and retention of students and builds the reputation of the Education Group across it's bilingual schools in the region, working closely with the Chief Commercial Officer.

The candidate will drive the marketing and admissions implementation plan on multiple new school's projects across the region working in collaboration with the China CEO, Business Development Team and Operations Director.

The role ensures that each new school has its unique story; reaches and interrogates market data to ensure we fully understand the market forces and adjusts marketing, sales and pricing strategies accordingly.

For the existing China Bilingual Schools, the role collaborates with our schools to ensure a best in class service-orientated, sales process, generating enquires and enrolments that result in required FTE growth. The role ensures that each school in the region leverages our Parent Experience Journey framework to define the desired parent experience locally, ensuring every day great execution of the school and message:

• Attracting new parents through marketing touchpoints;
• Recruiting them through admissions touchpoints;
• Retaining them through communications touchpoints;

This Role provides leadership, coaching and mentoring to our school Admissions & Marketing leaders, and is responsible for engaging the wider region and school Principals in the parent experience.

MORE DETAILS FOR THE POSITION WILL BE PRESENTED WHILE START TARGET COMMUNICATION.

Candidate have strong MKT and ADMISSION (or relevant ) Experience;

Covered whole China's business as a whole;

Strong commercial and leadership is required.

Fluent Bilingual Abilities (Chinese and English).

Great working environment;

Children Education Support;

Competitive Compensation Package;