Manager National Diagnostic Account
BayerMinneapolisUpdate time: January 25,2021
Job Description
YOUR TASKS AND RESPONSIBILITIES
The primary responsibilities of this role, Manager National Diagnostic Account, are to:
- As part of a cross-functional VITRAKVI field team, the DxAM will be responsible for cultivating stakeholder relationships and developing account-specific plans to facilitate the uptake of high quality, comprehensive tumor biomarker/genomic testing that includes, RK fusion;
- Master technical and market knowledge related to oncology diagnostic testing (e.g., immunohistochemistry (IHC) and next generation sequencing (NGS)) and how it fits in the treatment paradigm of TRK fusion and other gnomically defined tumors;
- Obtain and maintain full proficiency in identified tumor types, disease state, product and business knowledge to support the needs of accounts and the field team;
- Target, develop, assess and maintain a thorough understanding of accounts and key customers;
- Demonstrate knowledge of, access to, and the ability to influence all key stakeholders in targeted accounts (Pathologist, Oncologists, Executive Leadership, Lab personnel, etc.);
- Identify and communicate customer issues, educational opportunities, and market developments through supervisor and internal partners (sales consultants and regional sales manager that call on Oncologist);
- Develop exceptionally well-designed business plans aligned to diagnostic strategic imperatives with resource allocations that link to strong results;
- Demonstrate a mastery of knowledge and analysis of the oncology diagnostics business and the evolving market landscape;
- Provide (non-patient specific) education and support around coverage, coding and claims administration for oncology diagnostics;
- Develop a long-term plan to activate an account (i.e. get buy in for and enable uptake of biomarker/genomic testing that includes TRK fusion) via the various gatekeepers / influencers;
- Liaise with cross-functional field team members as appropriate to support the establishment of oncology diagnostic testing protocols within accounts;
- Attend identified relevant national/regional/local education meetings and conferences, maximizing opportunities at these events;
- Develop and implement educational speaker programs for the pathology/lab audience;
- Facilitate customer hand-off opportunities with cross-functional field team, as well as with external (third party lab and/or IVD company) parties, as appropriate;
- Utilize data analytics and tracking tools to effectively monitor and direct customer activities.
WHO YOU ARE
Your success will be driven by your demonstration of our LIFE values. More specifically related to this position, Bayer seeks an incumbent who possesses the following:
Required Qualifications:
- Bachelor’s degree;
- At least 5 years of successful sales or account management experience in oncology/hematology, biotech, life science or diagnostic sales;
- Proven relationships with pathologist and/or oncologists;
- Well-developed professional and strategic selling skills with a proven ability to grow key accounts by building and leveraging networks inside and outside of key institutions;
- Strategic account management experience, including developing and implementing attainable account specific business plans;
- Excellent collaboration skills and ability to work independently and as a cross-functional team member of VITRAKVI Oncology field team;
- Excellent listening, time management, organizational and interpersonal skills;
- Possess strong analytical, negotiation and customer relations skills;
- Proficient in Microsoft Office suite and applications;
- This is field based role and will require 70-80% US travel, primarily within assigned region but also nationally as required.
Preferred Qualifications:
- Advanced degree;
- Strong technical background in molecular biology, genomics, next generation sequencing, Immunohistochemistry or immunology;
- Experience with effective utilization of Veeva or similar CRM database.
#LI-US
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