Eaton’s Electrical Critical Power & Digital Infrastructure Division is currently seeking a Marketing Communications Specialist to join our team. This position can be based at our Raleigh, NC facility or can be based remotely. All candidates must currently reside within the United States and must work out of a United States remote location. Relocation benefits will be provided for those interested within the United States only. Position Overview: The Marketing Communications Specialist will focus on all creating relevant content focused on reaching our IT, data center and other audiences. This marketer should understand that humanizing B2B experiences and developing creative, personalized content is not only a better user experience but will positively impact lead generation. The person will be given freedom to work with subject matter experts, do first-hand research, and suggest experimental campaigns and ideas. The right candidate should be able to balance team and agency collaboration with independent projects, while not being hindered by ambiguity or multitasking. The Specialist will report to the Sr. Marketing Communications Manager and collaborate with the extended Campaign/Demand team as well as Product Marketing, Channel Marketing, Product Managers and leadership to deploy and report out on programs and best practices. More than anything, our team is looking for someone who is excited to test new things with calculated risk in order to learn and grow. Perhaps you’ve been at a small company, wearing many hats and feel you lack the resources and collaboration to take programs to the next level. This job may be right for you. In this function you will: Develop audience-focused and market-based messaging and content with an emphasis on search engine optimization, social media amplification and an enhanced digital experience. Guide the development and promotion of customer success stories. Manage video content, including topic selection, script development, video production, promotion and internal/external communications. Produce website content, collateral, presentations and other sales tools with a focus on digital enablement for both end users and resellers. Mine industry publications, websites and social media for creative content and promotional opportunities. Contribute to event planning and execution. Write and edit heavy volume of communications, including emails, collateral and creative copy. Research personas and understand target audiences to ensure Eaton delivers on customer expectations. Qualifications Required (Basic) Qualifications: Bachelor’s degree from an accredited institution. Minimum of three (3) years marketing and/or communications experience. Must be legally authorized to work in the United States without company sponsorship, now or in the future. Preferred Qualifications: Bachelor’s degree in Marketing, Journalism, English, Communications, Business or other related field from an accredited institution. Minimum of five (5) years marketing and/or communications experience. Experience with marketing IT, technical or complex topics. SEO and SEM experience. Marketing technology experience preferred like Microsoft Office, content management systems, CRM (Salesforce.com or similar), Adobe design suite, video tools, social media platforms and tools (Hootsuite). Position Success Criteria: Innovative, creative, and collaborative. Self-starter with a digital mindset. Skillful at communicating and progressing projects with a variety of different stakeholders and subject matter experts. Proven track record in creative project execution, project management and working under deadlines. Organizational skills, written communications, creativity. Superior written communications skills, editing and messaging. At Eaton, we strive to provide compensation and benefits that attract, engage, and retain the best talent. This includes competitive pay and a variety of benefit programs for eligible employees. The expected annual salary range for this role is $77,200 - $106,150 a year. Please note the salary information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations. Why work at Eaton? We provide benefits that are industry competitive and focused on employee well-being. Listed below are programs that are offered globally, but program availabilities may vary by site. Flexible work options to help balance work/life demands (at participating Eaton sites). Healthcare/retirement savings programs. Competitive compensation packages to reward skills and performance. Tuition assistance or financial help for ongoing learning and development. Health, Dental, Vision & Wellness programs. Donation matching (U.S., Canada, Puerto Rico). #LI-CB3 Eaton considers qualified applicants regardless of criminal histories, consistent with local laws. To request a disability-related reasonable accommodation to assist you in your job search, application or interview process, please call us at 412-893-3600 to discuss your specific need. Only accommodation requests will be accepted by this phone number. All other inquiries related to your job search will not be supported by this phone number. Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere. We are guided by our commitment to do business right, to operate sustainably and to help our customers manage power ─ today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, we’re accelerating the planet’s transition to renewable energy, helping to solve the world’s most urgent power management challenges, and doing what’s best for our stakeholders and all of society. Founded in 1911, Eaton has been listed on the NYSE for nearly a century. We reported revenues of $19.6 billion in 2021 and serve customers in more than 170 countries. Our culture is built on a strong commitment to practicing our core values and supporting our employees with the tools they need to succeed. We have demonstrated our passion for sustainability with the announcement of cutting carbon emissions from the company’s operations by at least 50 percent by 2030. Eaton is committed to having a workforce that is diverse and non-discriminatory at all levels, reflecting the diversity of our customers and the varied environments in which we conduct business around the world. Our success depends on our ability to attract and retain the very best people unlimited by race, color, social or economic status, religion, national origin, marital status, age, disability, veteran status, sexual orientation, gender identity or any protected status. Eaton follows relevant non-discrimination laws and regulations in the countries where we operate. It is the policy of the Company to make all decisions regarding employment, including hiring, compensation, training, promotions, transfers, or lay-offs, based on the principle of equal employment opportunity as defined above. Job: Marketing Region: North America – US/Puerto Rico Organization: CPDI Critical Power and Digital Job Level: Individual Contributor Schedule: Full-time Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: Yes – Remote Does this position offer relocation?: Relocation from within hiring country only Travel: Yes, 10 % of the Time