Marketing Expert - Media Relations
罗兰贝格企业管理 有限公司BeijingUpdate time: July 12,2019
Job Description

Job Responsibilities

Media Relations:

  • Manage China social media platform in content and engagement to audiences
  • Leverage existing media relations and cultivate new contacts within business and industry media
  • Manage media inquiries and interview request
  • Responsible for press release and relative public collateral production and distribution along with global guidelines.
  • Build relationships with thought leaders to grow industry awareness
  • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations


Content Development:

  • Draft, translate and develop marketing content includes news, press release, video, social media and case study to effectively promote firm's leading intelligence and brand image
  • Manage third-party agency relationships, if any, to ensure that agency partner deliver high quality programs in a cost-effective manner
  • Events Execution: plan and coordinate Roland Berger marketing events (workshop, seminars, interviews and other events)


Qualifications

  • Bachelor degree or above is required, major in marketing, communication, journalism is preferred
  • 5 years' solid work experience in media or in-house marketing
  • Excellent command of English and Chinese business writing skills
  • Knowledgeable and good sense of news, publication process and contents
  • Good knowledge of printing and production process is a plus
  • Self-motivated, diligent, strong sense of responsibility, good team spirit

职能类别: 市场企划经理/主管 媒介主管

关键字: marketing, even, media,

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联系方式

上班地址:国贸大厦三期B座

公司信息

罗兰贝格管理咨询公司由罗兰贝格先生于1967年在欧洲大陆创立,目前在全球36个国家设有51家分支机构,是全球顶尖的战略管理咨询公司之一。我们致力于为跨国企业、非赢利组织和公共机构提供全面的管理解决方案和咨询服务。

罗兰贝格的员工始终秉承公司的三个核心价值理念:企业家精神、精诚合作与追求卓越,协同客户一起创制个性化的发展战略。

自从1984年进入中国市场以来,我们已经先后在上海、北京、香港和台北开设了办事处,拥有200多名咨询顾问。在长期的发展中,我们已经与众多跨国企业及中国企业建立起战略性的合作伙伴关系。

由于公司业务迅速发展,现面向社会招聘优秀人才。

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