Marketing Manager
V. CoffeeShanghaiUpdate time: June 19,2015
Job Description
We are looking for an experienced marketer who can help us build up our online sales and marketing activities for Chinese and foreign customers. Coordination of offline events and integration of online and offline marketing activities will also be required. You will have a unique chance to build something with a high impact and high visibility in Shanghai.
Tasks
• Set up and maintain online sales channels to expand our business and increase revenue
• Set up and maintain e-marketing channels such as Facebook, WeChat, etc.
• Create and maintain a yearly marketing plan, including a rolling 12-month overview for promotions
• Coordinate promotions between our online and offline sales and communication channels
• Coordinate our marketing channels to provide a consistent message to our customers and ensure marketing activities are successful
• Create processes to continuously gather a stream of new followers for our e-marketing activities
• Organize and execute events for different customer groups
• Plan and implement cross-selling activities, especially between our online and offline sales channels
• Take charge of PR activities and inform media of important events and updates
• Help create marketing collateral
• Solicit the help of third parties (for design, website updates, photography, etc.) as needed
Requirements:
• You must have experience in a similar capacity in China
• You must have experience working in an international environment and with both Chinese and international colleagues
• You must currently be located in Shanghai or available for an interview in Shanghai
• Applicants will only be considered who provide a cover letter with their application, outlining their motivation for this position
• All the skills necessary to plan, take charge and see this project through to its successful implementation and beyond
Tasks
• Set up and maintain online sales channels to expand our business and increase revenue
• Set up and maintain e-marketing channels such as Facebook, WeChat, etc.
• Create and maintain a yearly marketing plan, including a rolling 12-month overview for promotions
• Coordinate promotions between our online and offline sales and communication channels
• Coordinate our marketing channels to provide a consistent message to our customers and ensure marketing activities are successful
• Create processes to continuously gather a stream of new followers for our e-marketing activities
• Organize and execute events for different customer groups
• Plan and implement cross-selling activities, especially between our online and offline sales channels
• Take charge of PR activities and inform media of important events and updates
• Help create marketing collateral
• Solicit the help of third parties (for design, website updates, photography, etc.) as needed
Requirements:
• You must have experience in a similar capacity in China
• You must have experience working in an international environment and with both Chinese and international colleagues
• You must currently be located in Shanghai or available for an interview in Shanghai
• Applicants will only be considered who provide a cover letter with their application, outlining their motivation for this position
• All the skills necessary to plan, take charge and see this project through to its successful implementation and beyond
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