Marketing Manager
Avendale International KindergartenSai ying pun +Update time: November 29,2019
Job Description

SUMMARY DESCRIPTION:
Avendale invites applications for the post of Marketing Manager. The Marketing Manager will be responsible for developing, implementing and executing strategic marketing plans for an education institution.


DUTIES AND RESPONSIBILITIES:
The Marketing Manager will work under the general direction of the business owners and immediate supervision of the Principal. The successful candidate will work collaboratively with a team including teachers and administrators. 

 

Duties and responsibilities include:

  • Manage all marketing for the school and activities within the marketing department
  • Manage and improve lead generation campaigns, measuring results
  • Develop the marketing strategy for the school in line with school objectives
  • Work with business owners to determine budgets and targets, developing pricing strategies for programmes and services
  • Supervise the Marketing Executive or external agencies in developing marketing collaterals and managing touch points
  • Assist the Principal in facilitating internal communications
  • Organise and attend events such as open days, trade fairs and press conferences
  • Market venue hire
  • Work to enhance organisation’s brand identity
  • Collaborate with other teachers and administrator

 

QUALIFICATIONS:

Knowledge Competencies

  • Extensive knowledge of social media platforms such as Facebook, Instagram, Twitter, LinkedIn and WeChat
  • Basic graphic design skills to be applied in both print and web-based medium
  • Experienced with Adobe Creative Cloud software including Illustrator, InDesign and Photoshop preferred
  • Experienced with Google Apps
  • Understanding of the Hong Kong market and Educational Institutions
  • Experienced in professional photography and video production preferred
  • Experienced with web-based Content Management System, in particular with WordPress preferred

 

Communication Skills:

  • Good written and oral communication skills in English, Cantonese and preferably Mandarin.
  • Personal Characteristics
  • Creative and with high attention to details
  • Flexible and open-minded
  • Deadline-oriented with well-developed organizational and time management skills
  • Able to take initiative in prioritizing and performing tasks
  • Ability to work cooperatively and collaboratively with others

 

Education / Training:
Diploma/ Degree holder of Marketing, Communications, Graphic Design or related disciplines.

 

Experience:
A minimum of 5 years related working experience and/or training in a similar post is strongly preferred.
All applications are required to include:
1. Cover letter
2. CV

 

Benefits include:

  • The opportunity to join a dynamic team
  • Attractive remuneration
  • Medical insurance
  • Discretionary bonus
  • We offer a competitive package and benefits with excellent developmental opportunities.

 

Locations

  • Harmony Garden Campus: Kindergarten, Harmony Garden, 9 Siu Sai Wan Road, Siu Sai Wan
  • Sai Wan Campus: 1-2 Floor, 554-560 Queen’s Road West, Sai Wan
  • Whampoa Campus: 3/F Harbourfront Landmark, 11 Wan Hoi Street, Whampoa, Hung Hom, Kowloon

Interested parties are invited to forward your application including CV, salary expectations and availability by clicking  

*Information provided will be treated in strict confidential and only be used for recruitment purposes.

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