Marketing Manager
AbbottHoofddorpUpdate time: September 27,2021
Job Description

About Abbott

Abbott is a global health care company devoted to improving life through the development of products and technologies that span the breadth of health care.  With a portfolio of leading, science-based offerings in diagnostics, medical devices, nutritionals and branded generic pharmaceuticals, Abbott serves people in more than 160 countries and employs approximately 110,000 people.

At Abbott Diabetes Care (ADC), we believe people with Diabetes should have the freedom to enjoy active lives. That’s why we’re focused on helping people with diabetes manage their health more effectively and comfortably, with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.

What will you be doing?

  • The Marketing Manager manages the day to day marketing activities of the organization and long-term marketing strategy for the company within the Netherlands

  • Responsible for bringing ADC products on the Netherlands market

  • Planning sales and market trends, searching new sales opportunities related to products and market segments or market developments

  • Develop and implement annual marketingplan in conjunction with  Sales, Commercial en Market Access department, which details activities to follow during the fiscal year, which will focus on meeting organizational objectives.

  • Leading, managing, developing and coaching the marketing team in the area to achieve or overachieve sales and market share targets and driving profitable growth

  • Build marketing campaigns to support specific marketing objectives across different channels (multi-channel marketing) and segments to support of the overall strategic marketing plan.

  • Propose and manage marketing research projects to generate consumer & HCP insights in support of improved marketing strategy and communications.

  • Responsible for the generation of new business as well as for the maintenance of existing ADC business.

  • Manage the Marketing A&P  Budget.

  • Delivery of all marketing activities  within approved budget.

  • Managing the entire product line life cycle from strategic planning to tactical activities.

  • Specifying market requirements for  current and future products by conducting market research supported by on-going visits to customers and other external stakeholders.

  • Responsible  for  growing  the  ADC  sales  in  the  country.

  • Responsible for reaching the defined business goals.

Who are we looking for?

  • You have a proven track record in all aspects of developing and maintaining  marketing strategies

  • Someone who brings along a Bachelor / Master’s degree in Marketing or related field or equivalent by experience

  • You have fluent bilingual language skills (verbal & written) in English and Dutch

  • Someone with knowledge and affinity of the diabetes market

  • You have Proficient in MS Office Suits

  • A proven ability to interact and influence customers at all levels to deliver a successful commercial outcome.

  • Strong project management, decision making skills.

  • Analytical skills to forecast and identify trends and challenges.

  • Proven ability to oversee all marketing, advertising, and promotional activities.

  • Ability to produce creative ideas to ameliorate customer service and marketing standards.

  • Ability to lead and supervise teams and work under tight deadlines.

  • Financial and budgeting skills and experience.

What you can expect from us:

At Abbott, our consumers come from all walks of life, and so do we. With our diverse and inclusive workplace, Abbott wants to contribute to your personal and career growth while you aim for success and have fun with your team. This is just a shortlist of what Abbott can offer you:

  • Working at #1 Top Employer in the Netherlands for two consecutive years

  • A dynamic team who is always there to support you

  • A solid compensation with a 13th-month salary

  • An Individual Choice Budget (IKB) to quench your thirst for knowledge

  • A holiday allowance, special leave, and extra vacation days.

  • Regardless of gender, our parental leave policy is available and apply to all employees

And many more once you decide to up for this challenge with us. It’s time to realize your potential and leave your mark... Apply now!

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