Marketing Manager
Binatone Electronics International LimitedSheung WanUpdate time: August 19,2019
Job Description
Responsibilities:
- Increase company brand awareness and grow revenue through implementing effective marketing content on company official website, social media pages and all marketing channels
- Provide strategic plan to help build brand presence through Instagram, Facebook, and other strategically relevant social platforms
- Lead digital media strategy development, partnering with the other departments to deliver consistency in the Brand approach and messaging to consumers
- Effectively manage key agencies (design, media, search, and database agency) to build strong partnership and ensure service quality and initiatives
- Develop and manage budgets for projects, monitor costs, and provide status reports on a regular basis
- Manage company events, trade fairs and sales events
- Coordinate with all elements of events including concept development, implementation, event design, partner liaison, promotion and execution
- Execute marketing initiatives and campaigns through social media and events to cast network to the community
- Prepare press release and handle enquiries from media
- Plan PR/ event schedule and work with vendors and partners to ensure all timelines are met
- Develop and produce marketing materials such as videos, product photography, lifestyle photography, catalogues and product displays, etc.
- Support product management with trademarks, product awards, translations, etc.
- Communicate with company’s brand partners such as Motorola
Requirements:
- Degree in Marketing, Business Administration or related discipline
- 5 to 8 years of experience in marketing functions with at least 3 years’ solid experience in event management
- Working experience in consumer electronics products and IoT is a plus
- Tactical understanding with hands on skills on digital marketing
- Well organized and planned, presentable, good communication and interpersonal skills
- Responsible, creative, self-motivated and work independently
- Proactive, reliable, responsible and attention to details
- Can-do attitude, capable to manage multiple tasks efficiently with tight deadlines
- Excellent command of both written and spoken English and Chinese
- Immediate available
- Proficient with Microsoft office application and Chinese word processing
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