Auto req ID: 189413BR

Job Description

Our Global Beverages Innovation team focuses on the end-to-end innovation plans for our biggest global brands. The Sr. Marketing manager will act as a brand steward for our beverage business and will collaborate with both our internal cross-functional teams (Strategy, Consumer Insights, Design, R&D) and external partners (Agencies and Bottlers) to launch global platforms.

This role will be based in Dublin, Ireland.

Key Accountabilities:

INNOVATION

• Develop and manage the global beverage innovation strategy that focuses on new platforms, lift and shift opportunities and scalable solutions
• In collaboration with global Insights and local markets, identify consumer needs and innovation jobs to be done for priority markets
• Lead global development & testing of new product ideas; leverage existing testing conducted globally and/or locally – in close partnership with R&D, global & local Insights and innovation teams
• Oversee the management of innovation launch plans from idea generation to commercialization in the regions via brand playbooks and media assets to drive consistent execution and portfolio growth
• Deliver strong innovation launch plans through AOPs that meet both the consumer and business needs of the local markets

LEADERSHIP

• Establishment of a collaborative relationship with the regions and cross-functional partners across the world
• Manage monthly global meetings with the regions by setting the agenda, managing the presentation materials and ongoing project management of key initiatives
• Ownership of the relationship with external agencies who can have a role to play in ensuring the initiative is set up for success

Qualifications/Requirements

Qualifications/Requirements

• Strong brand building experience in consumer products, beverage experience preferred
• Can influence and negotiate in a highly matrixed global organization
• Experience leading large cross-functional teams through informal reporting relationships to develop and commercialize innovation
• Strong collaboration & influencing skills – Must align markets/regions with different priorities and agendas to a common approach they feel good about
• Courageous leader and self-starter that can work through adversity
• Servant leader that can focus on meeting regional and market needs
• Understands the global marketplace with sensitivity and awareness of social and cultural differences
• Experience managing agency partners to deliver breakthrough ideas and innovation platforms
• Strategic mind with an ability to think broadly, refine questions, and influence multiple decision makers
• MBA preferred; BA required
• The person should be comfortable working across time zones and willing to travel internationally 20% of the time

Relocation Eligible: Eligible for Standard Relocation
Job Type: Pipeline