Career Category
MarketingJob Description
HOW MIGHT YOU DEFY IMAGINATION?
If you feel like you’re part of something bigger, it’s because you are. At Amgen, our shared mission—to serve patients—drives all that we do. It is key to our becoming one of the world’s leading biotechnology companies. We are global collaborators who achieve together—researching, manufacturing, and delivering ever-better products that reach over 10 million patients worldwide. It’s time for a career you can be proud of. Join us.
Marketing Senior Manager, General Medicine Value Marketing
Live
What you will do
Let’s do this. Let’s change the world! In this vital role you will join a dynamic team focused on strengthening the payer value proposition to better develop and drive messaging during key strategic value discussions with those responsible for the selection of medications for coverage or reimbursement.
The Senior Marketing Manager, General Medicine, Value Strategy & Marketing will support the development and execution of the value marketing strategy for products within the general medicine portfolio, including Cardiovascular, Bone, Inflammation, Nephrology, and/or Migraine portfolios. They will lead the development of tools/resources to communicate the disease burden, clinical efficacy and safety, and economic value messages to maintain or improve coverage with formulary decision-makers, and support value-based initiatives.
Key Activities:
- Develop and execute tools/resources to effectively communicate a product’s value proposition to maintain or improve coverage, support value-based initiatives, and deliver on value marketing strategy
- Work closely with the HEOR team to identify key evidence generation priorities across payer, IDN, and HCP stakeholders and provide commercial perspective on design and utilization
- Develop clinical or pharmacoeconomic value resources for use with payers, including formulary decision makers, to understand the value of covering and utilizing Amgen’s products.
- Work cross functionally with the Coverage & Pricing (C&P) team, Health Economics Outcomes Research (HEOR), Center for Observational Research (CfOR), U.S. medical teams including medical communication and brand marketing on data generation and development of the U.S. Value Communication platform.
- Work with third-party vendors to facilitate the internal legal, regulatory and medical review of marketing materials via the Materials Approval and Compliance (MAC)
- Effectively rollout and train the Market Access team (field account executives) and/or Key Account Managers (KAMs) on programs and resources and provide support to field staff to address questions.
- Lead bi-weekly or monthly Value/HEOR alignment meetings
- Lead annual value summit to solicit cross functional feedback on data evidence generation needs to address future challenges
- Develop training around key competitive events related to value, including response to ICER (Institute for Clinical and Economic Review) reports related to nephrology products
- Align and/or lead cross-functional workstreams to support business initiatives for payers
- Support development of value-marketing plans aligned with coverage & pricing and overall brand strategic plans
- Partner on market research with cross-functional stakeholders to generate deep payer customer, competitive, and marketplace insights
- As needed, support AMCP key activities including payer theater topics and non-personal payer activities
- Develop and manage the value marketing budget for select products
- 5-10% travel may be required
- Relocation Benefits provided to non-local candidates willing to move to Thousand Oaks or surrounding area
Win
What we expect of you
We are all different, yet we all use our unique contributions to serve patients. The technically astute professional we seek is a collaborative partner with these qualifications.
Basic Qualifications
Doctorate degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
Master’s degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
Bachelor’s degree and 6 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
Associate’s Degree and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
High school diploma / GED and 12 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Preferred Qualifications
- MBA or PharmD
- Strong eye for business, analytical skills, and critical thinking ability
- Experience in pharmaceutical/biotech industry (market access and/or health economics)
- Good understanding of US health care system and key stakeholders (with an interest in formulary decision makers carrying out responsibilities for the selection of medications for coverage or reimbursement)
- Understanding or familiarity with the US Value & Access organization, and how it interfaces with other parts of the business
- Interest in working with and communicating health care economic information (HCEI)
Core Proficiencies
- Thinks Strategically: Demonstrates ability to analyze and respond to existing and future competitive position by considering market and industry trends, existing and potential new competitors, and strengths and weaknesses as compared to competitors
- Communicates Effectively: Demonstrates people management/influence skills and demonstrates networking capabilities. Applies advanced communication and presentation skills (fluency in PowerPoint) and communicates effectively at all levels both internally and externally
- Operates Independently and Efficiently:
- Displays strong initiative to be proactive at identifying value opportunities and partnering with HEOR to mine data and optimize value messages
- Possesses strong organizational and time management skills; delivers on commitments in a timely manner
- Possesses strong project management skills
- Possesses a strong work ethic and an ability to handle/manage projects in a fast-paced environment
- Embodies Positive Behaviors:
- Serves as a role model for Amgen Values and a resource to others in promoting open, honest, and cooperative relationships throughout the organization
- Takes initiative and acts pro-actively, enthusiastically, and creatively
- Willingness to seek feedback and act on it
- Works collaboratively in teams
- Involves others appropriately when working on team projects
- Learns and reinforces the team’s common goals and priorities
- Acknowledges others’ efforts, advice, and contributions
Thrive
What you can expect of us
As we work to develop treatments that take care of others, so we work to care for our teammates’ professional and personal growth and well-being.
- Vast opportunities to learn and move up and across our global organization
- Diverse and inclusive community of belonging, where teammates are empowered to bring ideas to the table and act
- Generous Total Rewards Plan comprising health, finance and wealth, work/life balance, and career benefits
Apply now
for a career that defies imagination
In our quest to serve patients above all else, Amgen is the first to imagine, and the last to doubt. Join us.
careers.amgen.com
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