Marketing Specialist 1
Singapore - Marsiling Update time: February 24,2020
Job Description
You will have responsibility to support the APJ regional marketing strategy, campaign planning and demand generation for the life sciences portfolio. Partnering with the commercial organization ,you will support the execution of campaigns, promotions, events and brand activation's in line with portfolio and product strategies. You will leverage your Project Management experience to drive global project implementation into the region.
What will you do?
What will you do?
- Development of marketing collateral, campaign assets, and traditional and digital marketing content to drive customer engagement and lead generation.
- Work with product managers and the marketing operations team to develop the go-to-market strategy for new product launches (NPIs) to achieve revenue goals and market adoption.
- Support sales channels with lead generation activities designed to maximize revenue and profit opportunities.
- Measure & Drive ROI performance for key marketing programs and product launches through robust analysis, planning and execution
- Project Management experience to drive global project implementation into the region.
- Liaise with cross divisional teams to deliver product training and content to commercial teams across APJ
Education:
- Tertiary qualification in marketing operations, commerce or business management
Experience:
- Minimum 3 years of professional experience in a marketing operations role
- A science background or experience in the scientific sector is beneficial but not required
- Experience working with Salesforce CRM advantageous but not mandatory
Knowledge, Skills, Abilities:
- Marketing Excellence/Capacity: Is quality driven; executes to strategy focusing on generating profitable growth for the business. Is committed to continuous process improvement.
- Market/Customer Focused. Demonstrates and acts on customer needs and insight. Uses market/customer information to identify issues and opportunities.
- Builds effective relationships and collaborates with peers, managers and co-workers across the organisation.
- Balances competing interests and issues and readily readjusts priorities to respond to pressing and changing business demands.
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