Responsibilities:

• Manage the marketing communication strategy, activity planning, content for brand leveraging and leads generation

• Collaborate with IT and agencies for the design and operation of the website, social media platform, or e-commerce for timely updates and the best customer experience, engage brand-user interaction.

• Create visual design solutions that address business, brand, market, and user requirements, with strong insightful message and compelling.

• Provide creative copywriting content contributing to all type of communication platforms, i.e. digital, print, film, events, both short and long-form.

• Collaborate actively with sales and product management, technical support functions to produce contents, campaigns, tools from conception to completion

• Manage vendors and agencies, to ensure best quality output.

• Plan and organize exhibitions, company events.

• Constantly optimize SEO; Measure and report performance of all marketing activities including social media and assess against goals (ROI and KPIs)

• Ensure image inventory is developed and maintained, with leveraged quality meets group standard

• Develop e-commerce concept and execution

• Be in charge of the in-house show room.

• Guide and support sales and other functions to act in line with the company branding guideline.

Requirements:

• Education: graphic design, visual art, web design, marketing, or journalism;

• 3-5 years marketing communication experience, must include digital marketing communication experience and copywriting. Depth understanding of the digital dynamics.

• Being alert on market dynamics and creative on the content creation and storytelling, on-brief and compelling - No matter the topic, you’re able to put it into words that make it real, passionate to make difference by storytelling.

• Highly energize and passionate about marketing and mass communication work, Self-motivated and resourceful, proactive; a proven do-er, take initiative with a “can do“ and “try new” attitude.

• Skilled in using industry standard design tools (Photoshop, Illustrator, InDesign); Web development experience is a plus (HTML5, CSS3, JavaScript, jQuery)

• Equally effective when working independently or in teams. Strong communication and interpersonal skills, flexible and positive team player that enjoys working in collaborative scenarios across teams and disciplines.

• Strong work ethics and takes pride in the quality of their work. Deadline driven and ability to work well under pressure; Be able to work on multi-tasks.

• Native Chinese, fluent in English.

Key Points:

• 市场部专员

• 平面设计、视觉艺术、新闻或者电子商务专业教育背景；

• 具有文案策划、和数字化营销的经验和能力；

• 拥有良好的美学品味及审美能力

• 面试时需要带文案创作作品

• 汇报对象： 总经理

上班地址：上海市松江华加路99号华滨工业园24号