Overall Description:

• The incumbent will be responsible for supporting YCIS Beijing Marketing Division; He/she will implement marketing projects with responsibilities that including content creation, digital marketing, and public relations.
• Major Responsibilities:Create marketing content that highlights the uniqueness of YCIS for all print and online marketing channels.
• Develop and maintain editorial calendar of both print and online marketing channels.
• Plan interviews with staff to create regular content.Develop effective corporate communication strategies.
• Offer creative input into advertising campaigns.
• Maintain relationships with all Online and Print Media Partners.Establish new media partnerships and create new promotional/branding opportunities.
• Maintain an active presence on all social media platforms.
• Increase social media channel growth and engagement. Identify and track KPI’s and making adjustments as needed.
• School website maintenance.Responsible for executing implementation of SEO strategies.
• Support the development and update of promotional items including advertisements, press releases, and collateral materials.
• Proofread school newsletter, WeChat articles and other communications where needed.Work with the team to support the organization of promotional events and activities, as needed.
• Maintain partners’ and contact databases.
• Produce reports on a monthly basis and when required.Other duties as assigned by the Head of Marketing.

Requirements and Qualifications:

• University graduate with major in Marketing,
• Communications,and Business Management or related.
• Minimum 5 years of working experience in marketing,public relations and/or sales.
• Strongwriting skills. Preferable Native English-speaking.
• Excellentteam player and communicator.Stronginterpersonal skills with the ability to establish and maintain effectiveworking relationships.Highlevel of initiative and demonstrated ability to manage multiple projects withclear expectations and timelines.
• Abilityto multi-task and shift priorities as needed.Goodcomputer and software skills.
• Experience in online or digital marketing (SEO, social media, analytics,email marketing).
  

上班地址：后八里庄5号 北京耀中国际学校