Marketing Strategy Lead
LenovoChicago, illinois, united statesUpdate time: February 8,2021
Job Description
Position Description:
Motorola Mobility, a Lenovo Company, creates groundbreaking, innovative and
high-quality products designed and built with the global customer in mind. And
it’s our people who make this all happen. We are thinkers, risk-takers and
problem solvers, working together to constantly challenge the status quo.
We think big. From the very beginning, we’ve been driven to move the industry
forward and our smart innovations (from the first cellular phone to the first
5G enabled product) continue to transform the way people discover, share and
connect.
We think small. Searching for solutions that fit into the palm of your hand.
We design intuitive features and functions that are accessible, so we can make
everyday life easier, more uplifting and more enjoyable for all.
If you share our commitment to ingenuity, creativity and innovation we want
you to help us define our world of tomorrow.
Over the last 2 years Motorola has been rebuilding its handset portfolio from
the ground up from the mid-tier Moto G, which is a market leader in Latin
America, to the innovative new Moto Razr. It's an exciting time to come join
our Global Marketing group!
The Marketing Strategy Lead will be responsible for defining the global
Marketing strategy to drive our business objectives and develop insights &
actions based on market and business trajectory. The role will report directly
into the CMO and participate in the Marketing Leadership Team. This role
requires someone that is detail oriented and has a combination of strong
analytical and project management skills combined with the ability to partner
and influence across functional teams and geographies.
Key responsibilities include:
• Support the development of Motorola’s marketing strategy including target
consumer, brand platform, visual identity and tone of voice
• Drive strategic initiatives across marketing pillars and geographies
• Ensure that the organization, structure and management systems are in
place to drive business/marketing strategies, business goals and operational
efficiencies
• Stay on top of market trends and changes in the competitive landscape and
develop insights; analyze market intelligence, develop competitive analysis
and use those to influence Motorola's marketing direction
• Identify opportunities to improve efficiency of Motorola marketing
investment & spend
• Create compelling presentations / communication materials for Motorola’s
senior leadership team and global marketing organization
• Help build business cases for new initiatives, including development of
KPIs
#### Position Requirements:
Basic Qualifications:
• BS/BA degree (business and STEM fields preferred)
• 5-8 years relevant experience
• At least 2 years of experience in strategy role or marketing analytics or
similar
• Proficiency in Excel and PowerPoint
• Highly driven self-starter, motivated
• Organized and detail oriented individual
• Influential communicator, structural thinker, strategic perspective
Preferred Qualifications:
• Experience in smartphone / technology industry
• 2+ years of strategy consulting / strategy function experience preferred
· MBA degree
We are an Equal Opportunity Employer and do not discriminate against any
employee or applicant for employment because of race, color, sex, age,
religion, sexual orientation, gender identity, status as a veteran, and basis
of disability or any federal, state, or local protected class.
Get email alerts for the latest"Marketing Strategy Lead jobs in Chicago, illinois, united states"
