Position Description: Description: Lenovo is the fastest growing technology company on the planet, with growth outpacing our competition quarter after quarter and we’re growing! We are looking for a strong executor to support our Consumer marketing team with media planning and media operations management. As a member of the North American marketing team, your role will have a direct impact in all phases of the customer journey, from brand engagement through demand generation marketing. Responsibilities: •Collaborate with Consumer marketing managers to ensure alignment in marketing, product, and sales activities. •Lead the planning and execution of breakthrough media programs, with a focus on digital engagement marketing, through close collaboration with creative/content lead and respective agencies. •Guide an agency team in developing media strategies, identifying optimal media mix, and evaluating media plans, including overall media budget. •Manage paid media budgets to ensure optimal buying and accurate implementation of co-marketing funds. •Content review, creation and activation within the media. •Identify, develop and manage direct relationships with key media and tech partners on behalf of Lenovo. •Monitor performance of programs to optimize performance, and develop insights on best practice. •Evaluate the effectiveness of digital media plans against goals to drive significant growth in awareness, customer engagement, and loyalty. •Collaborate with internal media and social marketing teams from the Worldwide Marketing teams. •Strong understanding of how media campaigns are tagged correctly, KPIs are set up, and proper reporting & optimization of all media campaigns is occurring. Evaluate the media landscape to stay current on media behavior and brand needs. #### Position Requirements: Requirements: •Bachelor’s degree in marketing or related field •3-5 years of experience in an agency or client-side media buying team. •Proven expertise in key digital media disciplines / tools, with an understanding of best practices within areas such as sponsored & branded content programs, display advertising, SEM/SEO, integrated marketing campaigns, social media marketing, native and influencer/advocate programs. •Strong project management skills, as you will be responsible for budget and compliance management. •Experience in effectively managing and executing online media budgets. Strong understanding of media marketplace trends, including programmatic media & tech landscape. •Proven understanding of media planning and/or buying and advertising campaign development. •Traditional advertising, publishing, broadcast media and/or product marketing experience a plus. •Highly results driven, organized and detail-oriented. •Must have strong analytical skills to effectively assess and communicate metrics and impact of digital initiatives. •Understanding of tagging tools, best practices, taxonomy, and governance. •Strong analytical skills with ability to communicate complex or technical concepts to a non-technical business audience. •Ability to execute in the short term, fast-paced environment while designing for the future. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.