Eaton’s Corporate Sector is currently seeking a Paid Media Specialist to join our team. This position can be based at any of the following locations; Beachwood OH, Moon Twp PA, Raleigh NC, South Milwaukee WI or Southfield MI. Flexible, hybrid work schedule is available. Position Overview: The Paid Media Specialist will support the in-house paid media team as a cross-channel digital media buyer, executing campaigns across programmatic and trade publication media buys. This role will support Eaton’s marketers with media buying services and be directly responsible for the execution and optimization of ad units working within a DSP. The Paid Media Specialist will also work closely with the Paid Media Manager to support strategy and planning and collaborate with a data analyst to track performance of campaigns and provide actionable insights and recommendations to achieve campaign goals. Making what matters work at Eaton takes the passion of every employee around the world. We create an environment where creativity, invention and discovery become reality, each and every day. It’s where bold, bright professionals like you can reach your full potential—and where you can help us reach ours. In this function you will: Assist Paid Media Manager with cross-channel media plans and strategy based on campaign briefs. Activate campaigns across programmatic (display and video) and trade publication media buys within a DSP. Work with the data analyst to understand the overall performance of each placement using an automated reporting dashboard (PowerBI). Provide proactive recommendations to marketing managers on how to optimize the campaign to meet campaign goals. Recommend and execute A/B testing aligned with campaign goals. Effectively manage media spend with accurate planning, forecasting and reporting. Collaborate internally with the in-house paid team, marketing partners (internal ""clients"") and corporate functional teams. Collaborate externally with DSP vendor and trade publications, as needed. Manage RFPs, vendor negotiations and signed agreements for trade publication media buys. Compile creative specifications for each media placement and provide recommendations on creative best practices (length of text, imagery, CTA). Participate in cross-functional team decisions and projects to improve overarching process, workflow, and success of the in-house media buying function. Stay up to date on advertising industry trends and best practices. Why work at Eaton? We provide benefits that are industry competitive and focused on employee well-being. Listed below are programs that are offered globally, but program availabilities may vary by site. Flexible work options to help balance work/life demands (at participating Eaton sites) Healthcare/retirement savings programs Competitive compensation packages to reward skills and performance Tuition assistance or financial help for ongoing learning and development Health, Dental, Vision & Wellness programs Donation matching (U.S., Canada, Puerto Rico) When we embrace the different ideas, perspectives and backgrounds that make each of us unique, we — as individuals and as a company — are stronger. Qualifications Required (Basic) Qualifications: Bachelor’s degree (BS/BA) in Business, Marketing, Advertising, Communications from accredited institution. 3 years of experience as a Programmatic media buyer at an agency or brand. Relocation assistance is not available for this position. Only candidates currently located within a 50 mile radius of Beachwood OH, Milwaukie WI, Southfield MI, Raleigh NC or Moon Township PA will be considered. Active Duty Military Service member candidates are exempt from the geographical area limitation. Must be able to work in the United States without corporate sponsorship now and within the future Preferred qualifications: Data analytics Online advertising SEM Budgets and forecasting Reporting and analytics (experience with PowerBI preferred) Google Analytics Paid search experience a plus. Position Criteria: Completes work independently with general guidance on new projects Strong verbal and written communication for internal audiences Ability and openness to learn new technology Ability to set forecasted goals and to execute strategy that achieves those goals Analytical thinker with the ability to synthesize large amounts of data into concise and actionable storylines Strong attention to detail Provides innovative solutions that are consistent with organization objectives Strong collaboration and interpersonal skills with a service mentality, reflected in the interaction this role plays in working with business and functional teams as “internal clients” Able to meet deadlines and establish clear priorities quickly – works effectively with tight deadlines and able to handle a heavy workload and organize and handle a multitude of different tasks in parallel. We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law. At Eaton, we strive to provide compensation and benefits that attract, engage, and retain the best talent. This includes competitive pay and a variety of benefit programs for eligible employees. The expected annual salary range for this role is $ 77,250 - $113,300 a year. Please note the salary information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations. Eaton considers qualified applicants regardless of criminal histories, consistent with local laws. To request a disability-related reasonable accommodation to assist you in your job search, application or interview process, please call us at 412-893-3600 to discuss your specific need. Only accommodation requests will be accepted by this phone number. All other inquiries related to your job search will not be supported by this phone number. Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere. We are guided by our commitment to do business right, to operate sustainably and to help our customers manage power ─ today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, we’re accelerating the planet’s transition to renewable energy, helping to solve the world’s most urgent power management challenges, and doing what’s best for our stakeholders and all of society. Founded in 1911, Eaton has been listed on the NYSE for nearly a century. We reported revenues of $19.6 billion in 2021 and serve customers in more than 170 countries. Our culture is built on a strong commitment to practicing our core values and supporting our employees with the tools they need to succeed. We have demonstrated our passion for sustainability with the announcement of cutting carbon emissions from the company’s operations by at least 50 percent by 2030. Eaton is committed to having a workforce that is diverse and non-discriminatory at all levels, reflecting the diversity of our customers and the varied environments in which we conduct business around the world. Our success depends on our ability to attract and retain the very best people unlimited by race, color, social or economic status, religion, national origin, marital status, age, disability, veteran status, sexual orientation, gender identity or any protected status. Eaton follows relevant non-discrimination laws and regulations in the countries where we operate. It is the policy of the Company to make all decisions regarding employment, including hiring, compensation, training, promotions, transfers, or lay-offs, based on the principle of equal employment opportunity as defined above. Job: Communications Region: North America – US/Puerto Rico Organization: Corporate Sector Job Level: Individual Contributor Schedule: Full-time Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: Yes – Hybrid Does this position offer relocation?: No Travel: Yes, 10 % of the Time