Now’s our time to inspire the future of healthcare together. Siemens Healthineers is a leading global medical technology company with over 170 years of experience and 18,000 patents. More than 48,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. We stand with our customers around the world to support them in delivering high quality care to their patients. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services. This is what truly matters to us. The peripheral robotics market development lead will be responsible to drive successful go-to-market strategies for Siemens in the North America peripheral vascular market as well as new markets upon FDA clearance. The role will have clear ownership and leadership of critical physician initiatives related to key opinion leader management, bringing voice-of-the-customer feedback to global product development teams and being the liaison between physicians and global Clinical Affairs. practice leaders and society engagement. This role will also own and drive the strategy of reference sites and partner with Global Medical Education on training locations while maximizing the partnership from our thought leaders This role reports to the Vice President of Robotics business line and collaborates closely with global downstream marketing, clinical affairs, and sales to offer analysis of market trends, creating a synthesized view of the related market opportunities, and supplying thought leadership and analysis our products while also contributing to the business and overall marketing strategy. Responsibilities: Creates innovative downstream marketing solutions, programs, and tools to create value and support the needs of the Sales Team. Evaluates promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed. Serve as the Product Marketing lead for key tradeshows and drive physician engagement opportunities including live cases, symposia, etc. Develop strategy to identify and select strategic physician partners in the market. Work across the organization to create engagement plans that align to business objectives and maximize partner strengths and interests. Drive a reference site strategy that highlights our product utility in the robotic segment market using thought leader advocacy Lead and execute advisory boards and/or user groups for comprehensive market research and generate compelling market insights based on research, data, and feedback Coordinate with new product development team and others including regulatory, clinical, marketing, and external collaborators to develop and commercialize solutions Liaise with Clinical Affairs to understand the strategy for clinical studies, current and future study protocols to close the communication loop with North America physicians Partner closely with sales organization to develop and implement strategies and ensure commercial alignment. Serve as the subject matter expert for assigned products and disease states. Required Knowledge/Skills, Education, and Experience Strong communication skills and leadership skills. Requires deep knowledge of the North America peripheral and neuro market, trends, and clinical/technical needs. Existing relationships with key opinion leaders is required. Work effectively as a team, motivating colleagues and team members to produce the best results. Experience creating impactful marketing plans and developing value propositions, positioning and targeting Display high level of critical thinking in bringing successful resolution to high-impact, complex, and/or cross functional problems. Results oriented to ensure achievement of the targeted profit, customer satisfaction and market share goals. Ability to drive a strategic plan, having an impact to implement necessary changes with internal and external partners involved. 5 years of experience in the field of customer relationship or product marketing Required travel: 50-75%. Preferred Knowledge/Skills, Education, and Experience · 8-10 years of healthcare experience in the field of customer relationship or business management. · Bachelor’s degree. Siemens Healthineers has recently announced the next steps in our continued commitment to prioritize colleague health, comply with customer/business partner requirements, and help preserve our business continuity. Going forward, please be aware that Siemens Healthineers requires full COVID-19 vaccination for all new hires by their start date. (Note: Accommodations may be requested for certain medical or religious reasons) At Siemens Healthineers, we value those who dedicate their energy and passion to a greater cause. Our people make us unique as an employer in the med-tech industry. What unites and motivates our global team is the inspiration of our common purpose: To innovate for healthcare, building on our remarkable legacy of pioneering ideas that translate into even better healthcare products and services. We recognize that taking ownership of our work allows both us and the company to grow. We offer you a flexible and dynamic environment and the space to move beyond your comfort zone to grow both personally and professionally. If you want to join us in transforming the way healthcare is delivered, visit our career site at https://usa.healthcare.siemens.com/careers. If you wish to find out more about the specific before applying, please visit: https://usa.healthcare.siemens.com/about. As an equal-opportunity employer we are happy to consider applications from individuals with disabilities. Organization: Siemens Healthineers Company: Siemens Medical Solutions USA, Inc. Experience Level: Experienced Professional Job Type: Full-time Equal Employment Opportunity Statement Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. 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