Product/Brand Manager, SEE
AbbVieBucharestUpdate time: March 29,2022
Job Description
About Allergan Aesthetics At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our aesthetics portfolio includes facial injectables, body contouring, plastics, skin care, and more. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. For more information, visit www.AllerganAesthetics.com. Comprehensive preparation and implementation of marketing strategy for the entrusted products in accordance with the company's strategy and assumed business objectives. KEY DUTIES AND RESPONSIBILITIES: Comprehensive implementation of Global marketing strategy at the local level through close cross-functional & cross-country collaboration with different teams in the entire organization Responsibility for clear definition of local marketing plans, in line with Global strategy and locally with General Manager (GM)/Country Manager (CM), for proper implementation at national level Planning the distribution of the promotional budget among local projects to achieve the marketing objectives, in consultation with the Supervisor Responsibility for the marketing plan agreed upon with the superior. Transfer of agreed positions and marketing plans to in field team, and Brand team, Promotion Coordinator (SPC), any other involved roles Monitoring and reporting on the effectiveness of local marketing materials and promotional activities; agreeing local changes with the General Manager/Country Manager and the International Strategic Marketing (ISM) team Sales staff training on the implementation of a new marketing strategy and the use of available promotional materials Track marketing plan activities to ensure timely implementation Spending time in the field to understand the market, monitor competitive implementation, marketing strategy and material usage Learning form others, and always look for good practices form different geographies, and implement concepts, materials etc applicable for local market If assigned, be a Brand Tam Leader (leading cross functional team with common goals), and ambassador of cross functional way of working Promotional materials Collaborating with the local Promotion Coordinator, ensuring that promotional programs are managed using legal, translated and compliant material from the Global team and with the local tactical plan Monitoring of competition & understanding customers’ needs in the market through close cooperation with sales team members Ensuring that the local organization and the Global Team have up-to-date information on new conditions, new competitors, etc. Responsibility for achieving the sales targets and market shares Ensuring sales targets are met through close cooperation with sales team members Managing promotional budgets to achieve maximum impact, in order to meet revenue and profit targets Monitoring the promotional budget, ensuring that European activities are within local spending. Lead cross functional meetings Qualifications Higher education, additional marketing or related studies are welcome Minimum 3 years' experience in Marketing (preferably as a Product/Brand Manager or a Related Manager) Interpersonal skills, analytical skills, organization team player (incl cross-market cooperation), strategic thinking, orientation towards business objectives Presentation and public speaking techniques Knowledge of marketing (incl multichallen marketing, product,brand management, digital marketing), Creativity, open minded for new ideas, ability to embrace change Readiness for business trips Upper-Intermediate level or higher level of English & Polish (speech and writing) Behaviors/Skills: Effective Communication Approach - Collaborates with others on work tasks and presents information to others. Receptivity to Feedback – Welcomes and acts on feedback, displays humility, and accepts constructive criticism. Navigating Ambiguity – Positively and proactively reacts to and manages ambiguous or unclear situations. Learning Orientation – Is curious. Seeks out new ways to do things and new approaches to issues. Acting as an Owner – using resources and making decisions in the best interest of the company Travel Yes, 10 % of the Time Job Type Experienced Schedule Full-time Job Level Code IC About AbbVie AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. Equal Employment Opportunity At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.

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