In this position a successful candidate responsibilities may include:

• Support product brand strategy for new products/programs in the Intel portfolio.

• Develop relationship with strategic planning and product architects and business unit product marketing to educate and influence on brand strategy.

• Lead development, validation, and communication of long term brand value proposition.

• Educate and influence other teams on implications of long term brand strategy and upcoming product roadmaps.

• Coordinate and facilitate marketing decisions that impact the brand, eg. cross business unit brand conflicts, marketing activities or product strategies that push the brand fidelity envelope, pricing strategy changes, etc.

• Bring significant long term brand decisions to senior management marketing forums for ratification/feedback.

• Ensure good product brand linkage to Intel brand strategy.

• Drive strategic decisions around new product brand creation, product brand extensions, product brand hierarchy, and brand segmentation.

Qualifications

You must possess the minimum qualifications to be initially considered for this position. This position is not eligible for Intel immigration sponsorship.

Minimum Qualifications:

• Bachelor’s degree in marketing, business administration, communications, engineering, or a related field

• 3+ years marketing experience

Preferred Qualifications:

• Master of Business Administration

• 3 years of experience working in one or more of the following fields:

-Brand marketing agencies
-Sales
-Marketing or messaging
-Business strategy

Global Marketing & Communications is responsible for Intel's brand management, end-user product marketing and go-to-market activation strategy for direct and indirect marketing programs worldwide

Other Locations

US, Arizona, Phoenix;US, California, San Diego;US, California, San Francisco;US, Oregon, Hillsboro

Posting Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.