Responsibilities
•Collaborate with the manager to set vision for all product lines across the brand
•Create product calendar based on customer research and trend analysis
•Lead product development from concept through production in accordance with the product calendar
•Abstract product selling point and story-telling and Go-to-Market plan
•Gather and present inspiration for new ideas, and new products
•Provide initial recommendation for retail price to manager through style analysis and price value relationship analysis
•Run competitor analysis on a regularly basis
•Monitor customers review on products
•Lead the shooting work for product picture and model picture
Requirements
•5 years experience in fashion or product design. Experience in the eyewear industry will be a plus.
•Completed degree in fashion or product design or similar field will be a plus
•Native English speaker or similar English level. 5 years + US/Europe education or working experience.
•Strong sense of color, fashion and trends
•Solid analysis skills on product performance
•General knowledge in basic design software (Photoshop, illustrator, etc.)
•Exceptional communication skills with the ability to engage and interact with a diverse workforce
•Exceptional organization skills as well as the ability to proactively self-prioritize workflow based on deadlines in a fast-paced environment
•Detail oriented, flexible/willing to learn, and a good team player