3Avery Dennison (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs more than 30,000 employees in more than 50 countries. Reported sales in 2020 were $7.0 billion. Learn more at www.averydennison.com.

Avery Dennison Retail Branding and Information Solutions (RBIS), a global leader in apparel and footwear industry solutions, is a $1.6 billion division of Avery Dennison. We provide intelligent creative and sustainable solutions that elevate brands and accelerate performance throughout the global retail supply chain. We elevate brands through graphic tickets, tags and labels, embellishments and packaging solutions that enhance consumer appeal. We accelerate performance through radio frequency identification (RFID)-enabled inventory, loss prevention solutions, price management, global compliance and brand security solutions. Based in Westborough, Massachusetts, Avery Dennison RBIS responsibly serves the global marketplace with operations in 115 locations and 50 countries, across six continents. For more information, visit www.rbis.averydennison.com.

What we can offer you! - Your Role:

As a  Product Line Manager - External Embellishments you are responsible for understanding the market for Avery Dennison’s solutions and developing a product line strategy that identifies and exploits key profit pools to enable top and bottom line growth for a specific solution.  In this case you will focus on our External Embellishments product portfolio, specifically focussing on short term innovations for woven labels, fabric textiles and embroidery solutions. Your role would serve as a catalyst in bringing innovative solutions to the organization. As  Product Line Manager you would be directly responsible for the creation of a solution based on a business case and brief developed in collaboration with technical innovation, commercial, and  operations. 

You will partner with different divisions within our organization to build and execute on the External Embellishments product line strategy. Key Stakeholders will be the Commercial, Business Development, Product Development and Innovation teams, with whom you will identify and evaluate market needs and develop specific value propositions that convert into new or incremental sales for the external embellishments product line. As the market expert for external branding solutions, you utilize this expertise to help strategically drive market growth and sales wins. You are responsible for articulating global consumer insights, trends, and innovations into a go to market solutions approach– as well as being responsible for enabling the commercial organization with knowledge on new solutions including new product training.

Responsibilities extend to relevant product planning and execution throughout the product lifecycle, including: gathering and prioritising product and customer requirements, defining the product vision, and working closely with internal  teams to ensure revenue targets, business objectives and customer needs and expectations are met.

Activities may include, but are not limited to:

• Conduct regular market and competitive analysis within the External Embellishment  sector and domain for knowledge of market trends, market/ customers needs, segmentation and competitors

• Build and support the execution of a robust value proposition and positioning with Marketing and Business intelligence

• Support the External Embellishments Product Line Director with the implementation of short term innovations for different solutions

• Define and drive products plans and product roadmaps including preparing and presenting business plans, differentiation, value proposition, and  strategy to Key Stakeholders.

• Monitor the product profitability and create/present Product Life Cycle Decision reviews to be able to take pro-active actions upon these reviews (i.e. initiate and implement action plans for upgrades of product/cost savings)

• Provide support to the External Embellishment Market Development Team

• Support all aspects of the new product launch process and commercialization

• Focus on driving sustainability throughout projects and solutions

• Partner with global procurement to help source in region suppliers for raw materials and products.

• Validate back-end support is in place and readily available for the solution, including capacity planning, raw material readiness, and alignment of resources.

What we expect from you! - Your Expertise:

• Structured understanding of the operational Embroidery and Woven Label platforms and associated evolving technologies 

• Proven track record in defining, launching, evolving and sustaining products

• Technically conversant with working knowledge of the application of the technology and product within Heat Transfer solutions

• Customer and market focussed with experience in eliciting customer requirements and matching them to current or evolving technological solutions

• Understand the levers needed to maximize the performance of a customer proposition at each stage of its lifecycle 

• Strong influencing skills, public speaking skills and ability to champion products both cross functionally and vertically within the organization as well as the ability to establish global partnerships internally and externally

• Bachelor’s Degree (or equivalent)

• Work experience in the Apparel manufacturing, materials  or trim management  field is strongly preferred

• Understanding of the competitive landscape of external embellishment solutions  within the apparel industry

• Ability to identify the decision makers within the client base

• Having an eye for detail and working meticulously

• Excellent written and verbal communication and presentation skills in English

• Work experience in product line management in an international business, ideally in targeted markets is advantageous

• Willingness to travel globally for about 20% of the time

AVERY DENNISON IS AN EQUAL EMPLOYMENT OPPORTUNITY PROVIDER. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status.