Position Description: Lenovo is seeking a dynamic marketing professional to lead go-to-market (GTM) initiatives for its global ecommerce incubation organization. You will work with a cross-functional team that includes product, business analytics, marketing, legal, and PR to develop, manage, and execute go-to-market activities leading up to the launch of new products, features, experiences, and services. The successful candidate will be expected to think and act both strategically and tactically. This person will be responsible for developing the product marketing strategy inputs including product and customer definition, align with business analytics for sizing, provide stakeholder feedback on customer messaging, and provide a cohesive view of a full end-to-end GTM that aligns all key cross-functional teams. They will have extensive online marketing experience, understand how to utilize data to inform overall GTM decisions, and have experience in driving adoption, customer growth and expansion of products and features globally. They will need to have the ability to work independently as a self-started, comfortable with ambiguity in an ever- evolving environment, and can scale solutions that meet the growing needs of the incubation team. The ideal candidate will possess strong prioritization skills and have a strong leadership presence, including communicating clearly and convincingly. You are an ideal candidate for this role if: • You can articulate a go-to-market strategy from idea to in marketplace, including identifying the overall strategy, goals, key performance indicators, and reporting mechanisms for a matrixed cross-functional stakeholder process. • You are able to capture and distill data from varying inputs including leadership, customer analysis, customer research, and cross-teams and translate to the development of a cohesive product or feature launch, education, and awareness tactics. • You have defined online marketing programs or ecommerce programs and have worked cross-functionally with internal teams to execute and launch programs to increase awareness and education of new products, services, or features • You have worked with technical and product teams to define prioritization and messaging of key features, value prop, and pricing • You can easily evaluate gaps and risks to the successful launch of the product, service or feature and develop options to mitigate while capturing alignment across stakeholders • You are a self-starter and can juggle multiple priorities simultaneously • You have exceptional analytical skills and are a problem solver • You have strong written and verbal communications skills at a senior leadership level #### Position Requirements: BASIC QUALIFICATIONS • 5+ years of relevant work experience in online marketing and/or e-commerce company • Experience working with Excel • Experience in project or program management • Demonstrated experience managing projects across functional teams, including engineering, merchandising, design, marketing, and operation • Bachelor’s degree We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.