At Siemens we are always challenging ourselves to build a better future. We need the most innovative and diverse Digital Minds to develop tomorrow’s reality. Find out more about the Digital world of Siemens here: www.siemens.com/careers/digitalminds Marketing Programs Specialist – Design Verification Technology Division Overview The best candidate for this Marketing Programs Specialist position will have skills, experience, and awareness in the following areas – Marketing of technical solutions for design & verification of ASIC & FPGA semiconductors & systems Communications utilizing a range of traditional & digital marketing channels Ability & interest to plan & implement internal & external awareness programs The Marketing Programs Specialist is an integral part of the planning, development, and execution of divisional communications both internally to and from our World Trade sales organization, and externally to and from the customer base. This position reports to the Director of Product Management, and will support messaging and positioning for all Questa product lines including simulation, formal verification, design solutions, verification management, verification IP, and functional safety. This position will experience a balanced set of responsibilities including business-driven activities and event-based activities. Marketing Programs Specialist - Responsibilities Business Driven Responsibilities Work with the Product, Solutions, and Marketing Programs teams to develop and deliver internal and external messaging, positioning, and supporting activities based on the specific needs of the business unit as a whole, and each product line Event-Based Responsibilities Managing 3rd party vendors (trade organizations, venues, caterers) and related event budgeting Represent the division in support of large-scale, company-wide annual conferences, division-specific events, and small scale product-centric seminars Other Responsibilities · Support the division’s industry awareness and education platforms such as Verification Academy, and various 3rd party media channels Marketing Programs Specialist – Skills Required · Ability and interest to utilize a wide variety of communications vehicles including traditional methods and social media. · Strong written and verbal communications skills · Ability to organization and manage multiple on-going projects · Analytic and reasoning skills · Problem solving skills · Business and economic awareness · Ability to work autonomously in a high demanding and often ambiguous environment · Experience in the semiconductor or electronic design automation (EDA) industry · Familiarity with the Moore’s Model of the product lifecycle * · Ability to discern between features, advantages, benefits, and values * Reference “Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers” and “Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets” – Geoffrey Moore Where permitted by applicable law, Siemens may require employees to be fully vaccinated against COVID-19 based on job requirements, and in accordance with an accommodation based on legally protected reasons. #LI-KM1 #LI-EDA #DISW #LI-Remote Organization: Digital Industries Company: Siemens Industry Software Inc. Experience Level: Experienced Professional Full / Part time: Full-time Equal Employment Opportunity Statement Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law. EEO is the Law Applicants and employees are protected under Federal law from discrimination. To learn more, Click here. Pay Transparency Non-Discrimination Provision Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here. California Privacy Notice California residents have the right to receive additional notices about their personal information. To learn more, click here.