Public Relations Manager
Guangzhou Danxiao Information Technology Co., LtdGuangzhouUpdate time: April 7,2020
Job Description
Works collaboratively with local, regional and international media outlets to build awareness and increase exposure
Solicits new media outlets, influencers, KOLs and relevant individuals
Works with online media outlets to promote the brand
Ensures consistent brand messaging is communicated in all public relations and communications efforts
Ensures consistency in Lovense's voice on all customer touch points and public relations and communications
Communicate the brand story and key messages to external and internal audiences including the media, partners, distributors, resellers, and customers, as well as Lovense employees
Leverage media relationships to deliver coverage for priority campaigns and position the company according to the Marketing plan
Respond rapidly to emerging crises, escalating appropriately and advising on reputational risk issues and solutions for mitigation
Monitor media coverage and industry news to provide timely news summary to stakeholders
Effectively managing agencies and ensure quality deliverables
Provide support to Chief Marketing Officer as needed
Requirements:
Bachelor's Degree or higher in Marketing, Business or related field
Minimum of 3+ years of experience in public relations, communications or other relevant experience
International media relationships are a strong plus but not required
A storyteller with good communication skills and Native English language capability
Broad knowledge of communications trends and international best practices
Detail-oriented with strong storytelling and presentation skills and ability to produce clear, engaging narrative
Strong interpersonal skills and gravitas with senior stakeholders
Proven ability to manage independently and deal with ambiguity and high-pressure situations
International experience strongly preferred
Solicits new media outlets, influencers, KOLs and relevant individuals
Works with online media outlets to promote the brand
Ensures consistent brand messaging is communicated in all public relations and communications efforts
Ensures consistency in Lovense's voice on all customer touch points and public relations and communications
Communicate the brand story and key messages to external and internal audiences including the media, partners, distributors, resellers, and customers, as well as Lovense employees
Leverage media relationships to deliver coverage for priority campaigns and position the company according to the Marketing plan
Respond rapidly to emerging crises, escalating appropriately and advising on reputational risk issues and solutions for mitigation
Monitor media coverage and industry news to provide timely news summary to stakeholders
Effectively managing agencies and ensure quality deliverables
Provide support to Chief Marketing Officer as needed
Requirements:
Bachelor's Degree or higher in Marketing, Business or related field
Minimum of 3+ years of experience in public relations, communications or other relevant experience
International media relationships are a strong plus but not required
A storyteller with good communication skills and Native English language capability
Broad knowledge of communications trends and international best practices
Detail-oriented with strong storytelling and presentation skills and ability to produce clear, engaging narrative
Strong interpersonal skills and gravitas with senior stakeholders
Proven ability to manage independently and deal with ambiguity and high-pressure situations
International experience strongly preferred
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