Job Description of Trade Marketing:

• Key bridge of marketing and operation, initiate marketing campaign execution plan and store SOP to ensure effective execution.
• Campaign KPI setting, tracking and evaluation.
• Develop instore promotion guideline, optimize promotion mechanism and user flow to meet specific objective.
• Develop marcom toolkits (not only POSM, script) to support store operation and brand establishment.
• Monitoring and guide instore activity (eg. POSM display, coffee course, workshop etc.)
• Ongoing store support especially optimize resources of land lord. (eg. Advertising, VIP activity)
• Prompt and effective communication with operation team
• External partner/vendor management;
• Budgeting monitoring with clear usage plan

Requirement：

• Down to earth, quick learner;
• F&B is preferred; FMCG/cosmetic is nice to have;
• Excellent communication skill and skills in excel

上班地址：东湖路9号