SEO Specialist
italkiShanghaiUpdate time: January 30,2018
Job Description
Perform keyword research in coordination with italki’s business objectives to optimize existing content and uncover new opportunities.
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
• Administer search engine programs (XML sitemaps, webmaster tools) for purposes of diagnostic reporting on SEO projects.
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).
• Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals.
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of SEO improvements.
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Work with editorial and marketing teams to drive SEO in content creation and content programming.
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Monitor and evaluate search results and search performance across the major search channels.
• Communication to team and management on project development, timelines, and results.
Experience working in a dynamic startup environment handling websites with large traffic (1M> page view per month).
• 2 years experience in Search Engine Optimization (SEO).
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
• Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc).
• Experience working with CMS and building/administering content in CMS environments.
• Desired: Knowledge of HTML/CSS and website administrations.
• Experience with A/B and multivariate experiments.
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
• Administer search engine programs (XML sitemaps, webmaster tools) for purposes of diagnostic reporting on SEO projects.
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).
• Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals.
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of SEO improvements.
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Work with editorial and marketing teams to drive SEO in content creation and content programming.
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Monitor and evaluate search results and search performance across the major search channels.
• Communication to team and management on project development, timelines, and results.
Experience working in a dynamic startup environment handling websites with large traffic (1M> page view per month).
• 2 years experience in Search Engine Optimization (SEO).
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
• Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc).
• Experience working with CMS and building/administering content in CMS environments.
• Desired: Knowledge of HTML/CSS and website administrations.
• Experience with A/B and multivariate experiments.
Get email alerts for the latest"SEO Specialist jobs in Shanghai"