About AbbVie AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, gastroenterology, anaesthesia and neonatology. REQUIREMENTS OF THE ROLE • Lead the comprehension of patient experience insights across the Brand and In Field Team and develop the Patient Journey to focus the Brand Team on the delivery of patient-centric strategies including CLM engagement and customization within AbbVie business code of conduct, policies and all applicable laws and regulations. • Secure input and cross stakeholder viewpoints to develop a robust and accurate Patient Journey; propose strategic objectives for the Brand Team review based on Patient Journey findings and challenge and critique Brand Team strategies to ensure patient-centricity. • Use market insights, as derived from external expert interactions and business intelligence to formulate and validate market value drivers. • Ensure all functional deliverables are consistent with branding and deliver messages aligned to Brand Story. • Design and implementation of all marketing activities and include innovative marketing tactics, traditional and non-traditional partnerships, multi-channel opportunities and multi-stakeholder initiatives to meet strategic brand objectives. • Ensure all in-field materials, strategies and tactics are aligned to drive momentum of strategic brand objectives. • Lead the development of marketing inputs to Strategic Brand Plan, consolidate the 1-year Tactical Brand Plan and coordinate preparation of the Long-Range Plan to drive brand success. • Forecast, monitor brand KPIs, manage budget and brand A&P track ROI measurements for all marketing activities to achieve or exceed brand plan objectives. • Support Business Unit Manager in the development of business cases for pipeline brands within neuroscience. • As Brand Team Leader: • Ensure strategic brand objectives. • Lead the Brand Team around a brand vision and objectives that are shared by all members. • Ensure Brand Team Members contribute to the development of the Brand strategy through the Brand Planning process in line with strategy defined by Global Brand Team and ensure adequate involvement of multiple functions as relevant for the Brand objectives. • Continuously encourage Brand Team members’ collaboration and foster team spirit. • Take accountability and responsibility for Brand Team activities and processes (organize / chair / facilitate Brand Team meetings). Qualifications 1. Bachelor’s degree or equivalent. 2. Relevant experience with proven track record of success in marketing within biotech/ pharmaceutical industry on multiple brands and within multiple team constellations. 3. Ability to translate strategies into actionable and realistic marketing actions. 4. Ability to lead, motivate and coordinate cross functional teams. 5. Experience in business case formulation and product launches. 6. Solid working knowledge of healthcare environment and evolving landscape. 7. Strong communication skills (written and verbal). 8. Solid knowledge of strategic and tactical marketing principles and techniques including digital knowledge and proven track record of operational execution. 9. Solid knowledge on finance principles and processes and English language proficiency verbally and in writing. 10. Preferred: a. Experience in Neuroscience. b. Sales track record of success within biotech/pharmaceutical or any other industry. Travel Yes, 50 % of the Time Job Type Experienced Schedule Full-time Job Level Code IC Equal Employment Opportunity At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.