Responsibilities

Manage the content that the business posts to social media

Develop strategies that drive customers to the website

Improve the design, UX, traffic, and content of the website

Create paid campaigns on social media platforms

Maintain consistent brand messaging throughout all platforms

Create email blast campaigns to target key customers

Use advanced metrics to measure the success of a marketing campaign

Keep up to date on the latest social media trends

Qualifications

Bachelor's degree in marketing, business or related field

Great problem solving skills

Proficient in photo and video editing software such as Adobe

Deep knowledge of web design principles

Proficient in MS Office Suite, including Outlook, Excel and Word.

Ability to identify long term trends in data

Great communication skills

Experience working with a content management system

Strong project management skills