POSITION TITLE: Senior Manager, Meeting & Event, Greater China

REPORTS TO: GCO Regional Lead, Greater China

DIVISION/BUSINESS LINE: Global Strategy, Business Development & Commercial Capabilities

DEPARTMENT NAME: Global Commercial Operation and Business Analytics

LOCATION(S): Beijing or Shanghai

ROLE SUMMARY

• Senior Manager, Meeting & Event, Greater China position is part of the Global Commercial Operation and Business Analytics and will report directly to GCO Regional Lead, Greater China.
• This role will be responsible for supporting the development of meeting/event strategy and objectives which aligns with Upjohn business strategy.
• This role will be responsible for offering meeting/event approaches and platform solution for local markets.
• This role will be expected to add creativity and vision to meeting/event plans to drive customers awareness and engagement.
• This role will be responsible for overseeing all meeting/event delivery elements, utilizing standard processes and procedures to achieve customer satisfaction.

ROLE RESPONSIBILITIES

• Support to develop Upjohn Greater China’s meeting/event management strategy, objective and approaches that align with Upjohn business strategies and objectives.
• Build and optimize customer events and engagement systems, policies, platforms and tools to ensure the operation delivery excellence.
• Lead the development of meeting/event implementation plans. Partner with business teams and vendors to ensure meeting/event plans in align with business needs, and to ensure meeting/event drive customers awareness, engagement, acquisition, retention, and overall visibility for all relevant Upjohn products and services.
• Oversee the execution of meeting and events, including event logistics, event compliance, attendee management, customer relationship management, customer interaction and other onsite execution, to ensure flawless and compliant execution.
• Drive and provide continuous innovation in meeting/event operation to enhance sales efficiency and customer experience.
• Partner and interface with market teams to plan, prioritize and implement meeting/events to fulfil business needs.
• Assess and manage the venders, supervise operation compliance to elevate customer satisfaction.
• Oversee and maintain the relations with service providers and identify new qualified venders to ensure the venders’ service meet the business need and vender quality standards.
• Oversee the content delivered in meeting/event to ensure the content is compliance and effectively customized, and meet quality requirements from business.
• Provide meeting/event ROI insight to help business evaluate and optimize strategy.
• Serve as an expert in meeting/event to provide consulting service and guidance for business leads and market leads.
• Analyze meeting/event feedback and measure meeting/event effectiveness, providing feedback report to team members and leadership team for continues improvement.
• Ensure proper KPI identification and the development of the performance measurement plans for meeting/event platform solutions.
• Responsible for meeting/event related issue management where possible and escalation of issues where required.
• Manage and track the meeting/event budget.

QUALIFICATIONS

BASIC QUALIFICATIONS

• Bachelor degree (BS/BA) required.
• About 10 years of Pharmaceutical Sales, Marketing, Operations and Meeting/Event experience.
• Knowledge of Pharma sector trends, healthcare dynamics and economics, customer landscape, and competitor trends and actions.
• Sufficient experience in executing meeting/event across business entities and/or geographies
• Demonstrated experienced in negotiating and building partnerships with vendors.

OTHER QUALIFICATIONS

• Ability to translate customer insights into actionable ideas.
• Exceptional client service skills and enjoys working with the public.
• Ability to manage multiple projects and timeframes in a complex organizational structure and multitask in a cross-functional role.
• Proven track record of bringing creative ideas to market. Passion and resilience to help drive and establish new initiatives.
• Strong strategic thinking and analytic skills.
• Strong partner relationship and collaboration skills - ability to generate credibility with and respect from colleagues and external parties at all levels in the organization
• Ability to work with metrics and KPIs to evaluate, communicate and optimize the performance.
• Innovative and resourceful; actively seeks opportunities to improve meeting/event.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.