About Bentley Systems
Bentley Systems is the leading global provider of software solutions to engineers, architects, geospatial professionals, constructors, and owner-operators for the design, construction, and operations of infrastructure, including public works, utilities, industrial plants, and digital cities. Bentley’s MicroStation-based open modeling applications, and its open simulation applications, accelerate design integration; its ProjectWise and SYNCHRO offerings accelerate project delivery; and its AssetWise offerings accelerate asset and network performance. Spanning infrastructure engineering, Bentley’s iTwin Services are fundamentally advancing BIM and GIS to 4D digital twins.
Bentley Systems employs more than 3,500 colleagues, generates annual revenues of $700 million in 170 countries, and has invested more than $1 billion in research, development, and acquisitions since 2014. From inception in 1984, the company has remained majority-owned by its five founding Bentley brothers.
Senior Product Marketer – Project Delivery
Are you a results-oriented marketing professional ready to advance your career, make a real impact, and be rewarded accordingly? Then we have a spot for you in a top-performing business unit within a consistently growing company!
As a key member of the Project Delivery Team, you will have the primary responsibility of supporting activities aimed at driving dollars to pipeline and enabling sales to achieve new business growth targets.
You will leverage your excellent writing skills and storytelling ability to translate complex technical details to create clear, compelling, and memorable stories of customer value. You will work closely with product marketing managers and engagement marketing managers that lead demand generation campaigns, providing them support across content generation and campaign execution to ensure achievement of sales pipeline objectives. You will also participate in go-to-market strategy, campaign positioning, presentation development and delivery, and sales training programs promoting Bentley's rapidly growing SaaS offerings for the architecture, engineering, and construction (AEC) market.
You will thrive in a dynamic team environment, developing positive relationships with many other roles in the Marketing, Sales, and Product Management teams, while also getting ample opportunity to develop valuable experience across a range of modern digital marketing best practices.
If you are an ambitious individual with exceptional collaboration, communication, and marketing skills who is looking for a role with substantial opportunity for career advancement – we would love to hear from you!
Responsibilities:
- Story telling – generate compelling stories and possess the innate ability to make the complex simple
- Messaging – work closely with the Project Delivery team, as well as across the organization to develop clear and compelling value propositions that address customer needs and describe how our products will drive significantly better outcomes for our customers than our competition.
- Content – create content and sales enablement tools that align to the buyer’s journey, including the first version of product datasheets, presentations, playbooks, white papers, demos, qualifying questions, blogs, webcasts, web content and other needle-moving sales enablement tools to enable sales and customer success to more easily and more quickly promote and drive adoption of our product portfolio
- Go-to-market – plan digital campaigns, messaging, and content inventories in support of new releases and ongoing business
- Campaign analytics – combine and interpret campaign reports to derive insights that guide campaign execution and drive measurable results
- Product storyboards – help to gather and provide input from product line game plans; coordinate cross-functionally to align messaging and release updates including key capabilities
- Brand – ensure all aspects of business are on brand, consistent, focused on customer outcomes, and employ best marketing practices
- Work with product marketing managers, sales, customer success teams, and product managers to ensure initiatives and new releases are launched effectively and on-time
Qualifications:
- 2 to 5 years of B2B marketing experience; technical/software marketing experience a plus
- Related degree in Marketing, Technical Writing, or Engineering field
- Excellent English writing and communications skills required
- Strong English presentation preparation skills required
- Comfortable with analytics as part of a data-driven approach to marketing
- Must be computer savvy, with an ability to multitask, prioritize, and work well under pressure in a team environment
Equal Opportunity Employer/Minorities/Females/Veterans/Disabled
Bentley is an equal opportunity employer and considers for employment all qualified applicants without regard to race, color, sex, disability, protected veteran status, religion, national origin, age or any other protected characteristic. Additional information about your rights as an applicant under the law may be found by clicking here and here.
Bentley participates in e-Verify / Bentley participa en e-Verify
Right to Work / Derecho a Trabajar
We encourage you to request a reasonable accommodation if you are not able to fully use or access our online application system. You can make an accommodation request by calling 610-458-5000 or sending us an email at disabilityrequest@bentley.com.
Search Firm Disclosure:
Please be aware Bentley is not accepting unsolicited assistance from search firms for this employment opportunity. This includes any phone calls or emails. All resumes submitted by search firms to any employee at Bentley via-email, the Internet (including social media) or in any form and/or method for this specific position in the absence of a written recruiting agreement executed by both you and/or your firm and Bentley will be deemed the sole property of Bentley and no fee will be paid in the event the candidate is hired by Bentley.
Get email alerts for the latest"Senior Product Marketer - Project Delivery jobs in Exton"
