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In this role, you have the opportunity to

support the implementation and development of programmatic solutions within Personal Health /consumer electronics/ Business Unit.  

You are responsible for

• Strategizing, executing and managing a variety of Programmatic ad campaigns from conception, through daily management, analysis and optimization, to final reporting

• Continuously measuring and optimizing campaign performance while also establishing benchmarks and recommending future trends

• Gathering data on consumer, competitor and market conditions

• Recommending the targeting strategies

• Recommending measurement solutions to help understand the impact your campaigns make on your audience and the business in general

• Providing regular reports, ROI analysis and recommendations

• Collaborating with marketing and digital teams across CEE on a regular basis

• Working together with our in-house creative team to craft best-in-class creative assets for you paid activations, that effectively communicate key messages defined together with the marketing team

You are a part of

a passionate digital professional who drive the digital transformation within the organization.

To succeed in this role, you should have the following skills and experience

• 3 + years of professional experience managing Programmatic ad campaigns for large businesses

• Proven experience using:

• DSP – Display & Video 360

• Google tools/solutions – Campaign Manager (trafficking), Analytics, Data studio, Tag Manager,

• Advanced understanding of programmatic buying (DSP) and audience segmentation (DMP)

• Technical tracking expertise, e.g. setting up tracking codes, troubleshooting etc.

• Experience in building programmatic strategies 

• Experience working with creative/communications teams to craft creative assets driving audiences through full consumer decision journey

• Confidence and skill in presentation and knowledge-sharing, engaging and leading them through complicated subject matter

• Expert knowledge of trends and tools for Digital platforms, self-service advertising,

• Strong research abilities with excellent analytical skills

• Data driven mindset

• Fluent English (spoken and written)

• Previous ownership of your own clients/accounts

In return, we offer you

A path towards your most rewarding career. Philips is growing its digital and ecommerce capability enterprise-wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video .

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog . Once there, you can also learn about our recruitment process , or find answers to some of the frequently asked questions .

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