Senior Programmatic Trader
Carat Media Services Hong Kong LimitedQuarry BayUpdate time: September 17,2019
Job Description
A Leading International 4As Media Agency is looking for a talented digital-savvy to grow with their exciting digital media business in Hong Kong:
Roles and responsibilities
- Optimize each unit dollar to enlarge the overall trading efficiency in the most effective way
- Working with planning team on trading executions in daily basis
- Building relationships with various working partners, including clients and vendors
- Follow up on trading execution with planning team to ensure the delivery, set KPIs & goals
- Demonstrating the capability of the display & video marketplace, RTB technology & Private Marketplace through different DSPs
- Day-to-day optimization and monitoring of campaigns, and ensure optimal delivery and performance
- Develop basic yield optimization strategies and identifying opportunities to optimize, improve ROI for incremental revenue
- Troubleshooting programmatic trading and ad operations issues with third party vendors to ensure campaign delivery with achievement of KPIs.
- Creating / generating creative trading ideas
- Implementation of media plans including material follow up
- Coordination with local & regional markets & reporting
- Providing post-buy reports & learning and identifying potential opportunities and directions
- Reporting for billing system monthly to ensure the revenue streamline
Requirements:
- 1-2 years’ experience with digital marketing agency
- Experience on managing digital ad campaigns, - display, video, mobile, ……
- Solid knowledge of 3rd party ad serving, website tracking and associated technologies
- Understanding of programmatic trading, including DSPs/SSPs, RTB, ad exchanges, DMP, audience targeting is an advantage
- Good English, Putonghua and interpersonal communication
- Has a passion and curiosity for all things new and creative
- Good PC skill, especially in excel, PowerPoint & internet operations, proficiency in full suite of Microsoft Office
- Immediately availability is preferred
- Detail-minded and able to work under pressure
- Well organized multi-tasker
- Interested in different technology
We offer 5 days work and attractive compensation package to suitable candidates. Interested parties, please send your full resume including your date of available, present & expected salary to us by clicking .
Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purpose.
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