Social Media Specialist/Manager
JAKA RoboticsShanghaiUpdate time: August 13,2022
Job Description
Role:
• The role is with B2B focus not B2C therefore understanding the difference is a must
• Our field is industrial automation & robotics
• You will be working on JAKA Robotics accounts LinkedIn and Facebook, both paid and organic (Brand Awareness and Lead Generation)
• Understanding of Digital Sales Funnel, its fundamentals, how does it work together with creating, updating Buying persona and USP is a must
• We have tools to make your job easier, pleasant and more effective.
• Previous experience with marketing tools is a must. Preferably platforms for B2B.
Responsibilities:

• Develop, implement and manage our social media strategy on LinkedIn and Facebook
• Conducting competitive research, platform determination, messaging and audience identification and analytics
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Optimize campaigns through Digital Sales funnel stages
• Capture and analyze the appropriate social data/metrics, insights and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns.
• If you know how to analyze engagements inside LinkedIn hashtags and Facebook hashtags, will be huge advantage.
• Stay up to date with the latest social media best practices and technologies
• Co-operation with our Designer, Copywriter and SEO guru
• Handle campaigns within assigned budget

Skills & Experience:
• Strong analytical skills with keen eye for detail
• Ability and willingness to learn new things
• Optimistic and solution-orientated with a can-do attitude
• Natural interest and passion for the robotics, industrial automation & Smart factory
• An infectious obsession with the latest trends and developments
• Thrive in fast paced environment
• Able to seamlessly switch between tasks and objectives
• Self-motivated and focused
• Great organizational and time-management skills, with ability to work to tight deadlines
• Ability to work within multinational environment

Background:
• Minimum of a Bachelor’s degree required. Your original profession is not decisive. We don’t mind if you changed your original profession. What we are looking for is your previous proven experience in the field and passion for challenging work
• Language: English, level C1, additional languages are strong advantage
• Digital marketing certifications in social media are strong advantage
• A proven ability to work quickly and efficiently with accuracy and attention to detail
• At least 2-3 years proven experience with social media - Facebook and LinkedIn
• Strong ability to work independently and also as a team player

What do we offer?
• Great work environment, multiple cultures
• You will meet colleagues from: China, Spain, Slovakia, Sweden, Morocco, France, Poland and Russia
• Regular team-buildings
• Yearly bonus
• Work visa provided

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