Position Description: About Lenovo Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world. Join us in defining our world of tomorrow and creating smarter technology for all! Who You’ll Work With At Lenovo, we manufacture one of the world’s widest portfolios of connected products, including PCs (ThinkPad, Yoga, Lenovo Legion), tablets, smartphones and workstations as well as augmented and virtual reality (Mirage, ThinkReality) and smart home/o¬ffice solutions, software and services. Lenovo’s data center solutions (ThinkSystem, ThinkAgile) are creating the capacity and computing power for the connections that are changing business and society. IDG (Intelligent Device Group) – The IDG at Lenovo houses our PC and Smart Devices.  We combine investment in high-growth segments (workstations, gaming, visuals, thin and light devices) with new innovation in the smart device categories and continue to explore new opportunities across AR/VR, artificial intelligence (AI), Internet of Things (IoT), security and as-a-service solutions. The PCSD Software Marketing Manager will be responsible for developing marketing strategies and executing tactical plans to support our end-user software portfolio. The key goals of these marketing programs will be to drive both acquisition of new users, and increased active usage and engagement from within the existing user base. The Software Marketing Manager should have some prior experience in software marketing, and have detailed knowledge of and experience in executing campaigns through social media, email, web and other digital mediums. This role requires extensive collaboration with our software development teams based in Raleigh, NC. Being goal oriented, flexible and creative under pressure is a must. Additional responsibilities include: •Able to both define strategy and drive tactical actions accordingly •Analyzes digital marketing data to refine and improve execution performance •...but you’re not just a number-cruncher.. comfortable managing & directing creativity – guiding internal teams and agencies to create digital content mapped to specific goals •Collaborative work style – comfortable working with other teams outside of the marketing function Why Lenovo? Lenovo is a US$50 billion Fortune Global 500 company, with 57,000 employees and operating in 180 markets around the world.  We are #1 PC company on the planet, BCG's 50 most innovative companies, and one of Interbrand’s 100 BEST global brands.  Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society.  By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world. Learn more about why it’s great to work at Lenovo - https://www.lenovobenefits.com/why-join-lenovo #### Position Requirements: •Bachelor's Degree or above •5 years related marketing experience •Proven success in digital marketing / social marketing campaigns in previous roles •Prior roles in marketing software/apps (mostly consumer-facing) is a must •Action oriented & results driven – can ‘make things happen’ We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.