Trade Marketing Execution:
Assistant trade marketing manager to implement for trade marketing management of Vailant and red brand in China, support all business channels.
Support sales and channel marketing programs to drive sales and promote company brand especially at retail channels.
Responsible for trade marketing daily operation include SI guild line, POSM, Merchandising, Training Customer marketing and regional marketing. etc.
Make sure the marketing plan is suitable for business requirement and can support business growth
Follow up trade marketing plan from central marketing
Supporting Showroom/POS implementation
Working with manager to plan TM budget allocation and forecast
Support retails and project sales teams in new product shooting, event design, material delivery, etc.
Monitor and feedback the competitors' sales and marketing initiatives and activities at all channel level
Identify new opportunities and develop support programs to promote sales through joint-promotion, partnerships and alliances with other brands and trade associations
Any Marketing jobs that may be required by reporting manager.
Bachelor's degree a must
Business and Marketing major are preferred
More than 3 years working experience in trade marketing.
Self-motivated, independent, able to take initiatives and drive change
HAVC industry experience
Strong marketing sense / communication skills / interpersonal skills / marketing analysis skills
Good reading, writing and verbal communication in English
Strong responsibility and team-working sense职能类别: 市场/营销/拓展专员
联系方式
上班地址:上海市黄浦区鲁班路558号经纬国际大厦12-15层
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