BRAND/DIGITAL MARKETING MANAGER – FinTech / financial technology (5 day s/Central District)
JPC TEXSON LTDHong kongUpdate time: January 18,2020
Job Description
THE COMPANY :
- Shanghai listed company
- We are a member of the Alibaba Group
- We are Hong Kong’s leading FinTech provider of electronic trading systems solutions that support multi-market, multi-product, multi-currency, multi-channel, and multi-language for financial institutions in Hong Kong, Singapore, Malaysia, China, Japan, Thailand & other Asia Pacific region
- We are increasing our FinTech offering to include digital payments and investments products integrating blockchain and A.I. technologies.
- The company's customers mainly include brokers, future companies, public funds, trust companies, insurance companies, banks, exchanges, private equity funds etc in Asia Pacific region
- We are looking for BRAND/DIGITAL MARKETING MANAGER - with details as follows :
THE JOB :
- Report to the Business Development & Marketing Director
- Establish digital footprint for APAC and global
- Manage the marketing budget
- Manage marketing efforts pertaining to identifying, branding and purchasing
- Manage SEO for global development ambitions
- Research and analyze market trends, demographics, pricing and competitors’ services
- Propose and execute brand marketing strategies
- Research and identify latest promotional trends in the marketplace and apply them to the different marketing network platforms
- Define brand strategies evaluate potential business areas through market research
- Act as primary advocate for marketing considerations in discussions and make recommendations and influence partners
- Review, launch campaigns designed to increase market visibility, and measure and report results
- Oversee digital content and email marketing strategies and progress
- Complete content generation/growth opportunity reports during targeted marketing
- Establish and promote deep communication and collaboration with KOL and develop online community reputation
- Capable of producing high-quality on-line and off-line marketing products
- Bachelor Degree or Above
- Graphic Design experience
- Over 5 years with digital marketing in financial industry experience has advantage
- Fluent in English and Mandarin (oral and written)
- Strong writing skills required
- Highly competent with Social Media (Facebook, LinkedIn, YouTube, Twitter)
- Well-versed in GSuite (Docs, Sheets, etc), Canva, Word, Excel, Keynote and Mailchimp
- 5 days work
- Annual leave : 12 days
- Medical benefits
- Office location : Central District
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