Job description:
1. Responsible for product details page planning, sorting out brand stories and product images, refining product highlights and selling points with words, making attractive descriptions, and improving the conversion rate of product details page
2. Start from the delivery of users and consumers, deeply explore the selling points of the product, and show the advantages of the product to PR and KOL in the form of copywriting
3. Participated in brand activities, discussion of hot topics and creative ideas, responsible for the project execution of ideas and copywriting, and ensured the implementation of strategies in copywriting
4. Put forward accurate creative strategies according to brand tonality and customer service requirements, and produce copywriting and creativity such as slogan, poster and short video
5. Timely adjust the optimization direction according to user evaluation and data transformation

Job Requirements:
1. Bachelor degree or above, major in journalism or advertising is preferred
At least 2 or 3 years of overseas digital marketing, socail copywriting and creative planning experience is preferred, strong logic
3. Quick understanding of brand attributes and values, excellent English copy writing skills (Cet-6 or CET-8)
4. E-commerce experience is preferred, and some knowledge of SaaS industry is preferred