Creative Manager
Ctrip.comShanghaiUpdate time: April 3,2020
Job Description
We are currently seeking a high-caliber Creative Manager (Copy Based) / Senior Copywriter to join us and to cope with our rapid expansion.
Responsibilities
• Understand customers' needs to create outstanding strategies and copies that meet both quality and quantity requirements
• Develop and implement digital content strategies (in relevant formats) in order to grow and retain our user base, stimulate engagement, and conversions
• Collaborate with other teams to manage and coordinate campaigns and user engagement actions
• Liaise with artists, KOLs, and photographers/videographers, directors to ensure timely production of assigned tasks
• Fulfill routine work requirements according to the guidance from team head; perform ad hoc projects as assigned

Requirements
• University graduate in marketing, communications, public relations, journalism, economics or related disciplines are preferred.
• At least 4~10 years of professional experience in both English and Chinese editing/copy-writing/writing, executive speech writing/correspondence (candidates with more experience may be considered for the higher position)
• Experience in digital media and/or exposure to 4A environment are preferred
• Strong research skills, including a broad understanding of branding or digital marketing
• Energetic, eager to develop a career in digital media
• Strong sense of responsibility, well-organized with exceptional communication and problem-solving skills with a can-do attitude

Benefits
• Opportunity to work in a fast-paced and creative environment
• 5 days Work + Public Holidays
• Professional Training
• Excellent career prospects in the exciting digital marketing industry

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