Woolly Pig HK a growing restaurant company requires
FULL or PART TIME MARKETING PROFESSIONAL with focus on lifestyle and Food & Beverage restaurant marketing design.
Must have 3 years experience ideally within restaurant or lifestyle segment - either with publicity, promotions or hotel and lifestyle background. Must be proficient with written and spoken chinese and english for marketing requirements.
Responsibilities include:
DIGITAL, WEBSITE & SOCIAL
Maintaining all digital media outlets according to brand standing include, website, facebook, instagram
includes social media set up & management social media campaigns
media buy (facebook + instagram)Write monthly SEO friendly blogs for restaurants
Coordinate the creation of digital content and ensure all sites are up to date (e.g. website, blogs, podcasts)
Manage end-to-end digital projects for new opening
Maintain a strong online company voice through social media
Liaise with Operations teams to ensure brand consistency
Suggest and implement direct marketing methods to increase profitability Monitor ROI and KPIsExperience with website coding and wordpress proficiency
SOCIAL REPORTING AND ANALYSIS
Marketing & community management in reference to restaurants
Manage reviews and reply to them on Facebook, Tripadvisor and Google, residuary for various accounts. Coach restaurant managers to correct voice for response
Report on the reviews to the Directors + Chefs + Restaurant Managers
IT TRENDS FOR HOSPITALITY
Research new IT trends and ways to improve service in restaurants via IT
Champion and train staff on any IT app / programme as finalized by the Director
Aid in any technology based implementation across venues in reference to marketing
Position Overview
Assist to manage day-to-day marketing & communications activities, social media platforms and provide administrative support
Responsible for coordinating and implementing marketing and promotions calendar as pertaining to the business objectives among F&B Operations Teams
Perform development, execution and evaluation of all marketing, advertising and promotion activities for the brands or restaurants
Work closely with F&B Operation Teams to ensure the consistency and accuracy of messages across all print and digital channels
Manage and monitor news coverage and ensure the Group’s publicity is shared promptly with related parties
Carry out ad hoc duties as directed by immediate supervisor and the Head of Department.
Flexible working options available for the right candidate.
Please send a sample of work, resume and salary expectation
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