Intern Marketing - Brand Strategy & Launch Communications BMW M GmbH (f/m/x)
BMWMunichUpdate time: March 16,2021
Job Description

The BMW M GmbH offers an interesting marketing internship in the fields of BMW M automobiles.

Born on the racetrack, at home on all streets - this is the credo of our high performance automobiles, the masters of motorsport luxury. Inspired by motorsports, those highly exclusive cars meet the high requirements of agility, dynamics and power with ease. High performance engines, combined with expressive design and high functionality, lets the driver truly feel with how much passion and the art of engineering each of the vehicles has been built. The design of the automobiles stands for the expression of personality and offers a wide range of equipment options like perfectly manufactured and in color and shape perfectly completed with the most exclusive materials.

The communications team is responsible for the strategic planning as well as the operative and tactic coordination of the worldwide communication activities for the exclusive BMW M automobiles. Directly steered channels include artwork, film, digital, sales literature, trade fairs, events and POS. Besides the corresponding departments, further important interfaces are PR work as well as product management. Work with influencers and cooperation partners is also part of the versatile range of responsibilities in this internship to expand the strong brand presence of BMW M.

 

What awaits you?

  • As an intern (f/m/x), you will support the communication managers with the coordination and implementation of those tasks.
  • Moreover, you will support the strategic alignment with internal and external partners as well as the steering of creative agencies.
  • Supporting the Sales and Marketing Portal and Mediapool of the BMW Group, which offers all relevant information regarding this interesting area of responsibilities to employees as well as markets and dealers worldwide, from BMW M GmbH side will round of an exciting internship.

 

What you should bring along?

  • Studies of business administration, ideally with the focus on marketing/event or similar course of study.
  • Second half of graduate / undergraduate study.
  • Preferably initial practical experience in the field of marketing or product management and communication.
  • Preferably initial practical experience in the field of automotive or luxury goods.
  • Experienced in dealing with MS Office.
  • Drivers license class B.
  • Business level German and English skills.
  • Additional foreign language skills are a plus.
  • Ability to work independently.
  • Structured working style.
  • Organizational talent.
  • High affinity towards the automotive industry.

 

You enjoy working in an international team? Apply now!

 

Earliest starting date: 03/01/2021

Duration: 6 months.
Working hours: Full-time


Contact:
BMW Group Recruiting Team
+49 89 382-17001

THE BEST INTERNSHIP ALWAYS HAS A 'YOU' IN TEAM.

SHARE YOUR PASSION.

We believe in creating an environment where our interns really can learn by doing  and where they are given their own areas of responsibility right from the start of their time with us. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

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