Marketing Executive – Chinese Influencer Management (Ref. MEC/10/11/CP)
YesStyle.com LimitedKwai chungUpdate time: October 16,2019
Job Description
Responsibilities :
  • Responsible for identifying and engaging with Chinese influencers.
  • Build and maintain strong and long term partnerships with engaged Influencers.
  • Study the local market and competitors to give insight on how to gain the competitive advantage within the market.
  • Suggest and implement Influencer marketing campaigns to build brand awareness and give more exposure to our Influencer partners.
  • Follow up and coordinate Influencers’ orders logistics/shipments to ensure smooth deliveries.
  • Assist in tracking data metrics for Influencers.
  • Coordinate with internal teams to accomplish joint projects.
  • Brainstorm and suggest new and effective ways to grow the Influencer initiative.

 

Requirements :
  • Marketing/PR degree or any related degree
  • 2 years' relevant working experience.
  • Experience with Chinese influencers, in agency or customer service would be a plus
  • Strong oral and written Mandarin (simplified Chinese) and English communication skills. Fluent/native Mandarin is a must.
  • Familiar with social media platforms (Youtube, Instagram, WeChat, Weibo…)
  • Good marketing and business sense
  • Candidate with less experience will be considered as Marketing Assistant  

 

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