Marketing Manager
H2life (Chuanghui)ShenzhenUpdate time: May 29,2020
Job Description
Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
Market through various channels and segment databases working with large data sets
Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow and retention
Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
Partner with creative teams, other internal stakeholders, and external agencies and vendors
Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
Qualifications
Experience building complex marketing programs and reporting on the results
Exposure to digital and direct response marketing
Competence as a creative writer (in English) with an eye for great emails and landing pages
Strong project management skills
Strong problem-solving ability, including metrics-driven thinking
Ability to travel as necessary
We’re looking for someone with 4+ years of experience in marketing and has a Bachelor’s Degree in Marketing or Business or similar
Market through various channels and segment databases working with large data sets
Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow and retention
Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
Partner with creative teams, other internal stakeholders, and external agencies and vendors
Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
Qualifications
Experience building complex marketing programs and reporting on the results
Exposure to digital and direct response marketing
Competence as a creative writer (in English) with an eye for great emails and landing pages
Strong project management skills
Strong problem-solving ability, including metrics-driven thinking
Ability to travel as necessary
We’re looking for someone with 4+ years of experience in marketing and has a Bachelor’s Degree in Marketing or Business or similar
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