Public Relations & Communications Executive
Asia MilesHong KongUpdate time: September 18,2019
Job Description

Public Relations & Communications Executive

Department

Marketing, Engagement, Customer Experience & Design

Type

Permanent

Location

Hong Kong

About the role

Asia Miles, Asia’s leading travel and lifestyle rewards programme, is looking for a Public Relations & Communications Executive to join our Marketing & Engagement Department.

As Public Relations & Communications Executive in Asia Miles, you will support and assist PR & Communications team in planning and implementation of public relations and communications strategies of Asia Miles in areas of media/KOL relations, publicity and promotions, corporate events and sponsorship, corporate social responsibility, and internal communications.

This position will report to Assistant Public Relations & Communications Manager.

Key responsibilities
  • Implement PR initiatives and publicity campaigns to promote brand awareness of Asia Miles, programme offers and features, and tactical promotions in Hong Kong and other key markets including Mainland China and Taiwan

  • Execute media and KOL engagement initiatives to support marketing campaigns and promotions including airline partners’ offers, Asia Miles iShop and online redemption platform

  • Organise Corporate Social Responsibility’s initiatives and community events

  • Handle corporate and charity sponsorship

  • Responsible for internal and external liaison of speaking engagements and support senior management on presentation materials

  • Coordinate staff town hall meetings and prepare staff communications materials

  • Develop and update media collaterals and corporate communications materials

  • Assist in media handling and internal liaison in event of crisis/major issues

  • Provide logistics support in day-to-day operations of PR and Communications functions

  • Support ad-hoc communications-related events, projects and programmes when required

Knowledge, Skills & Qualifications
  • University degree preferably in Public Relations, Journalism, Communications or related discipline

  • At least 3 years of relevant experience in public relations, media/KOL relations, digital PR, corporate communications, and events management

  • Strong interpersonal and communications skills, good team player, detail-oriented, able to meet tight deadlines, creative and dynamic

  • Excellent written and spoken English, Cantonese and Mandarin

  • Strong interpersonal and communications skills

  • Good team player, detail-oriented; able to meet tight deadlines, creative and dynamic

Asia Miles is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.
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