高级产品经理 Senior Product Manager
CanvaBeijingUpdate time: December 8
Job Description
A little bit about Canva China

Canva’s mission has been to empower the world to design, and in late 2017 we set out to bring the world’s most loved design tool to the world’s largest internet market, China. We were thrilled to have launched our China web and mobile product in August 2018, with thousands of users are signing up to Canva China each day. We’re now a team of over 20 people in Beijing, spanning from engineering, growth, design and operations, and are supported by a web, mobile and user experience team in our Sydney Headquarters.

We are looking for a dedicated China Product Manager to join our office to launch our next products and features for the China market, alongside with our R&D team.

Product @ Canva

The mission of Product Managers at Canva is to create the most accessible design tool for every person in the world. We believe that we can improve the world by empowering everyone to design and communicate visually. As a Product Manager at Canva you help set this vision, define what that future looks like, and build the products that get us there.

Product Managers collaborate with Canva’s founders to set the strategic direction, scope, and success metrics for product initiatives. We work across teams of designers, software engineers, marketers and analysts to ensure we're delivering an exceptional experience to all our users. We are responsible for implementing and collaborating on product strategy, road mapping, and prioritisation as our product grows. 

It’s our responsibility to see products through their entire lifecycle—from concept through to validation, build, post-launch analytics and iterations. Every day is a different challenge—one day you might be in a room full of product designers preparing research and UX flows, the next you’ll be leading go-to-market efforts in collaboration with founders and other teams. 

What you'll be doing

  • Build out strategy, requirements and road mapping of core China features – You will own the initial strategy and specifications of China features and products, from mocks, to wireframes, project phasing, analytics, and development success measures, so we build a truly local product for our growing Canva China user base.
  • Rally, coordinate, and project manage the Canva China product team – You love rallying others and leading with influence, coordinating weekly cadences and product delivery timeframes of the Canva HQ China product team.
  • Champion interoffice growth and product collaboration between Beijing, Manila and Sydney – You are one of Team China’s core internal champions at Canva, leading efforts to gather information from Sydney team growth experiments and playbooks to pass learnings on and adapt to Canva China’s offering, proactively sharing successes across offices so we grow our user base in the most effective way possible. 
  • Elevate China product quality assurance and user support – Proactively find problems and issues on canva.cn and our China mobile apps, especially in respect of the products your Sydney team are building, then work with the Quality Assurance team and relevant Canva counterparts to resolve them.
  • Analyse, evaluate, and iterate on our China products – You are very comfortable with data, especially consumer product data. The words MAU, LTV, activation, and retention don’t scare you. You are able to identify when things we’ve built are not working out, and use data to prioritise issues and iterate on them, achieving buy-in from decision-makers around you.

Experience you'll need

  • You have at least 5+ years of experience in a product management for a SaaS product, ideally one that had a China-userbase, related online software product or digital product.
  • You deeply understand the Chinese consumer tech ecosystem and are aware of what we need to build to offer our users the best possible design product experience.
  • You are constantly motivating those around you through your passion and drive for what you do and keep everyone on track, ensuring everyone’s doing their best. You can rally the team to work together and make sure everyone is working effectively to reach their goals.
  • You have worked with engineers and have a solid understanding of China web tech stacks and popular feature-sets. You’re familiar with the backend, frontend, and everything in between. You know that an engineer’s job is often to perfect the details; while your job is to map these details to the bigger picture. 
  • You feel at home when using data to make decisions—whether that’s analytics, user research, survey feedback, or in-person user testing. When presented with competing imperatives and a mountain of data, you can identify and organize clear, concise actions, arriving at appealing and practical solutions to problems.
  • You are a problem solver who is excited by a challenge. You have a structured process to problem-solving and can take a problem—with many moving parts—and break it down into small achievable actions. You know when to be flexible though, and can alter your structure to fit the needs of the team and project. 
  • You are a user advocate that values the backing of research and data analysis when it comes to creating modern solutions, shipping new products, and addressing your users’ real needs.
  • You are excited by the prospect of working directly on shipping simple, beautiful products. You’re aware of what it takes to get from envisioning ideas to delivering the final product.
  • You consider yourself a bit of a creative. You enjoy pushing the limits of what is possible, dreaming up inventive solutions to solve challenging problems. You believe in Canva’s mission and want to be part of the team making it possible.
  • You are a marketer at heart – You can demonstrate an understanding of the importance of growth, activation, and retention with respect to the platform and how that translates into user growth
  • You enjoy a little flexibility in your work. Our growth means there are constantly new things to work on every day, and as such it’s likely that you’ll be working on new and exciting projects pretty often.

关于Canva

  • Canva是全球最大的在线平面设计平台,2013年诞生于澳大利亚。秉承“赋予全世界设计的力量”的使命,短短5年的时间,Canva已拥有来自全球190多个国家的近1亿用户,他们正通过108种语言版本的Canva制作用于工作和生活的各种设计。每月,都有8000万个设计作品在Canva上诞生。
  • 然而,真正让我们自豪的是,这8000万个设计作品,几乎都出自不具备专业设计技能的“设计小白”之手!Canva拥有超过10万个免费且极具美感的原创模板,涵盖海报、社交媒体、演示文稿,Banner等几乎所有设计场景,首创的“拖拽式”设计工具,给用户带来流畅极简的编辑体验。使用Canva,每个人都能轻松做出精美设计。
  • Canva与华盖(Getty)、蒙纳字体(Monotype)、视觉中国、汉仪字库等全球最顶尖的内容平台达成战略合作,整合全球优质版权内容资源,使用户不仅拥有丰富高质的设计素材选择,更规避了版权风险。Canva还为企业提供设计协作解决方案,致力于帮助企业提高设计质量和协同能力。
  • 作为一家科技公司,Canva强大的技术实力和对产品研发的持续投入,不断给用户带来更好的设计编辑体验的同时,还在2B云端协作领域展现出巨大的发展潜力。
  • 科技改变设计的未来,Canva在在线设计的赛道上会越跑越快。

关于Canva中国

  • 2018年1月,Canva获得红杉中国的投资,跻身独角兽行列,并宣布进入中国市场。8月15号,Canva正式发布中文版产品。
  • 短短半年的时间,Canva已吸引20余位经验丰富,来自顶尖咨询公司,世界500强及互联网巨头公司的优秀人才加入初创团队。他们怀着极大的热忱和对行业前景的信心,正帮助更多中国用户和企业提升设计的品质和效率。
  • 在Canva,你拥有的不是一份工作,而是一份激动人心的事业。每位团队成员都在塑造和影响Canva中国的未来和文化,也在每日的工作中感受并践行“无惧实现伟大疯狂的目标”的价值观。

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