Additional Information: This hotel is owned and operated by an independent franchisee, ASW Hospitality AG. The franchisee controls all aspects of the hotel’s employment policies and practices, including the selection and hiring process. If you accept a position at this hotel you will be employed by a franchisee and not by Marriott International.

• Responsible for proactively soliciting business.
• The position is accountable for handling large group or other customer segments related to opportunities with significant revenue potential.
• Actively up-sells each business opportunity to maximize revenue for individual properties.
• Aligns customer profile with the appropriate product.
• Achieves personal and team related revenue goals.
• Ensures business is turned over properly and in a timely fashion for proper service delivery in accordance with the luxury collection standards of excellence.
• Creates opportunities to grow the account base through customer interactions.
• Shapes and executes an overall marketing strategy.
• Communicates this strategy to the marketing team and other business units.
• Coordinates with sales management in order to ensure alignment of marketing and sales strategies.
• Evaluates past programs/events and develops new programs in order to generate tours and meet or exceed goals.
• Participates in the performance management, coaching, recruiting, and selection of the marketing workforce, and develops compensation plans that will maximize productivity.

DUTIES & RESPONSIBILITIES:

Understanding Market Opportunities & Driving Revenue

• Targets high end Luxury Travel Agencies and Tour Operations accounts across various markets, or segments with heavy emphasis on proactive solicitation and account saturation.
• Partners with counterpart to effectively manage the business opportunity.
• Identifies, qualifies and solicits new business to achieve personal and property revenue goals.
• Focuses efforts on accounts with significant potential sales revenue.
• Develops effective sales plans and actions.
• Maximizes revenue by upselling packages.
• Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
• Closes the best opportunities based on market conditions and individual property needs.
• Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.
• Handles complex business with significant revenue potential as well as significant customer expectations.

• Participates in sales calls with members of sales team to acquire new business and/or close on business.
• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).

• Identifies new business to achieve personal and location revenue goals.
• Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
• Closes the best opportunities for the location based on market conditions and location needs.
• Gains understanding of the property’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution.

• Builds and strengthens relationships with existing and new customers to enable future bookings. Activities include sales calls, entertainment, FAM trips, trade shows, etc.
• Supports the company’s service and relationship strategy, driving customer loyalty by delivering service excellence throughout each customer experience.
• Services our customers in order to grow share of the account.
• Executes and supports the company’s customer service standards.
• Provides excellent customer service consistent with the daily service basics of the company.
• Manages and develops relationships with key internal and external stakeholders.
• Interacts with guests to obtain feedback on product quality and service levels.

• Develop and implement strategic plans to include budget considerations, site goals, and forecasts for appropriate activities.
• Verify that pricing and communications regarding previews are consistent across all channels. Develop tour generation program initiatives, including but not limited to owner referral and reload programs, off-site locations, and travel partner promotions.
• Collect and analyze competitive intelligence (e.g., marketing programs/campaigns) to assist in the enhancement and development of current and future marketing strategy.
• Responsible for managing and implementing appropriate marketing mix to ensure attainment of overall marketing costs.

• Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels.
• Develop strategies and incentive programs to meet or exceed budgeted numbers. Identify trends when production is not meeting budget expectations and implement solutions.
• Conduct performance and cost analysis of past programs/events (including budget considerations and contractual provisions) and make recommendations to improve and enhance future programs/events.
• Conduct competitive market analysis (e.g., cost per tour, development plans, and marketing cost by channel and effort).

• Utilizes intranet for resources, templates, and information.
• Participates in site visits.
• Develops and facilitate execution of contracts as required.
• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
• Executes brand’s Customer Service Standards and property’s Brand Standards through the sales process.

• Hotel industry and luxury properties work experience, demonstrating progressive career growth and a pattern of exceptional performance
• 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 4 years experience in the sales and marketing or related professional area.

• 4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 2 years experience in the sales and marketing or related professional area.
• Proven marketing experience and understanding of current media trends.

This company is an equal opportunity employer.

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