Social Media Marketing Manager

 

*the position offers a 1-year contract, to be further extended

 

Job Specification

The role will be central to implementing and measuring the Oracle EMEA Field Marketing Demand Generation Social Media Strategy and Tactics

 

 

Responsibilities - Social Media

• Implement the social media demand generation strategy, coordinating with key EMEA Field Marketing stakeholders to ensure its effectiveness and encourage adoption across EMEA marketing and at country/cluster level

·         Co-ordination and liaison with EMEA Marketing Manager to understand pan-EMEA and country/cluster demand generation activities (mainly event) and priorities. Set up activity briefing calls at country/cluster level to understand the requirements for dedicated demand generation activities

·         Evaluate Global Campaign Kits and social assets and copy blocks to use or, if needed, adopt or create social demand generation content for each campaign


·         Ensure seamless tracking for each post in each channel based on existing tools

·         Publishing content across defined social media platforms and Employee Amplification tools

·         Arrange and manage monthly review calls with EMEA Field Marketing Manager and country / cluster leads

·         Participation in regular EMEA social media update calls

• Monitor pre-defined KPIs and effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results

·         Weekly/Monthly/Quarterly reporting back to key stakeholders

·         Regularly feedback insights gained from social media monitoring into the EMEA Marketing and social media leadership team, to help evolve the strategies

·         Work alongside Oracle PR and Communication team to ensure alignment of messaging


• Participation in key creative brainstorms to ensure content is engaging, fresh and successful
• Liaise with all Social Media colleagues to create synergies across all social media hubs, cross-promoting.

·         Keep abreast of industry trends and developments to provide insightful contribution to Oracle’s evolving social media strategies 

 

Requirements

• Educated to degree level
• Fluent in English C1 (ESOL) and B2/C1 (ESOL) in Italian, French or Spanish, any other language skills are a plus
• Strong capabilities in social post creation
• Project management and organizational skills

• Knowledge, understanding and passion for social media platforms and mechanism
• Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships

• Team player, with the confidence to present new ideas back to the EMEA Social Marketing Team

• Ability to work to multiple deadlines and across a variety of business units
• Good technical understanding and ability to pick up new tools quickly

• Public relations, Marketing, Community Management experience, a plus

 

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As part of Oracle's employment process candidates will be required to successfully complete a pre-employment screening process. This will involve identity and employment verification, professional references, education verification and professional qualifications and memberships (if applicable).!|!